Your Marketing Department Podcast Por Vicky Wu Marketing arte de portada

Your Marketing Department

Your Marketing Department

De: Vicky Wu Marketing
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Entrepreneurs: this is what your Chief Marketing Officer would tell you ... if you had one! We share the experience gained over 30 years of marketing for Fortune 500 companies and multi-billion-dollar organization PLUS working with nonprofits and startups with limited or no budget. I bring the real, no-BS marketing strategies from the corporate guys with deep pockets and big budgets and provide insights for SMBs who don't usually have access to that level of expertise.All rights reserved Economía
Episodios
  • eCommerce Business Scams Every Entrepreneur Needs to Spot Before It’s Too Late

    eCommerce Business Scams Every Entrepreneur Needs to Spot Before It’s Too Late
    Feb 10 2026
    So many “business success” lessons feel inspiring… until you lose money, time, or reputation to a scam you never saw coming. In this episode, we break down the most prevalent ecommerce business scams entrepreneurs fall for, why they feel legit at first, and what red flags you should recognize before it costs you. You’ll hear real examples of deals that promise fast wins but deliver slow drains — including bogus “growth experts,” predatory tools, and partnerships that look shiny but lack strategy. If you’ve ever spent money on something that didn’t work, this episode gives you straightforward ways to spot scams early, protect your cash flow, and invest in what actually moves your business forward. Read the full article for more information https://unscrewedmarketing.com/ecommerce-business-scams-every-entrepreneur-needs-to-spot-before-its-too-late/ #EcommerceScams #EntrepreneurialRedFlags #SmartMarketingDecisions #ProtectYourBusiness #MarketingDueDiligence 📖 Pivot to Success: Transforming Marketing Missteps into Milestones, it's like a marketing masterclass in book form. Get your copy NOW on Amazon: amzn.to/49SjgaB 🏆 Connect with us to continue your marketing towards a $million or ask your marketing questions: Facebook: www.facebook.com/vickywu.us Instagram: www.instagram.com/vickywuguru Twitter: www.twitter.com/vickywuguru Blog: https://unscrewedmarketing.com/blog LinkedIn: www.linkedin.com/in/vickypenn Special thanks to my son Trevor for creating our theme music.
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    13 m
  • What SEO Looks Like When You're Managing 50,000 Products

    What SEO Looks Like When You're Managing 50,000 Products
    Feb 3 2026
    You might think SEO for ecommerce is “set it and forget it,” but managing 50,000 product pages forces you to think differently — and more strategically. In this episode, we unpack what real, high‑impact SEO looks like at scale: why you don’t start with your best sellers, how to batch improvements so Google notices real changes, and how to make every product description actually work for customers and search engines. This isn’t about hacks or shortcuts — it’s about writing with humans first and using data to move the needle in a big catalog. If you’ve ever heard vague SEO advice and wondered how it applies to your complex store, this episode gives you practical, measurable ways to get more visibility, traffic, and ultimately sales. Read the full article for more information https://unscrewedmarketing.com/what-seo-looks-like-when-youre-managing-50000-products/ #EcommerceSEO #SEOatScale #ContentThatConverts #ProductPageOptimization #SearchVisibility 📖 Pivot to Success: Transforming Marketing Missteps into Milestones, it's like a marketing masterclass in book form. Get your copy NOW on Amazon: amzn.to/49SjgaB 🏆 Connect with us to continue your marketing towards a $million or ask your marketing questions: Facebook: www.facebook.com/vickywu.us Instagram: www.instagram.com/vickywuguru Twitter: www.twitter.com/vickywuguru Blog: https://unscrewedmarketing.com/blog LinkedIn: www.linkedin.com/in/vickypenn Special thanks to my son Trevor for creating our theme music.
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    15 m
  • Viral Storytelling Strategy: Why It Works, and When it Starts to Smell Like BS

    Viral Storytelling Strategy: Why It Works, and When it Starts to Smell Like BS
    Jan 27 2026
    What makes some social posts stop the scroll and actually sell — and why do others just feel slimy? This episode breaks down Tedooo’s viral storytelling strategy to show you what it gets right (emotional resonance that builds real connection) and what it gets wrong (manufactured vulnerability that turns people off). You’ll walk away with a clear, practical framework (H-U-M-A-N) for writing your own brand stories that feel authentic, invite trust, and drive sales without pressure. If you’ve been frustrated by content that tries to force emotion or push products, you’ll learn exactly how to do storytelling the right way — one that deepens audience loyalty and boosts engagement. Read the full article for more information https://unscrewedmarketing.com/teedoos-viral-storytelling-strategy-why-it-works-and-when-it-starts-to-smell-like-bs/ #StorytellingThatSells #ContentStrategy #AuthenticMarketing #BrandTrust #HumanFramework 📖 Pivot to Success: Transforming Marketing Missteps into Milestones, it's like a marketing masterclass in book form. Get your copy NOW on Amazon: amzn.to/49SjgaB 🏆 Connect with us to continue your marketing towards a $million or ask your marketing questions: Facebook: www.facebook.com/vickywu.us Instagram: www.instagram.com/vickywuguru Twitter: www.twitter.com/vickywuguru Blog: https://unscrewedmarketing.com/blog LinkedIn: www.linkedin.com/in/vickypenn Special thanks to my son Trevor for creating our theme music.
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    13 m
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