Your Life and Legacy (Aired 10-27-2025) How Today’s Decisions Build Tomorrow’s Legacy

In this episode of Your Life and Legacy, host Christopher Nudo welcomes Marilyn Jenkins, digital growth strategist and founder of Law Marketing Zone. Since the early nineties, Marilyn has been helping law firms scale their businesses through digital strategies that include paid ads, SEO, and Google optimization. Her methods have produced extraordinary results, with clients generating seven-figure revenues and returns exceeding 14x. What truly sets Marilyn apart, however, is her belief that marketing isn’t about selling it’s about connection, trust, and empathy

Chapters

• (00:00:00) - Legacy of Law Marketing: Marilyn Jenkins
• (00:01:35) - How to Market Your Law Firm
• (00:05:40) - How to Build Long Term Relationships with Clients
• (00:09:13) - How to Get 10 Google Reviews
• (00:11:48) - Why Clarity Is Key to Attracting the Right Clients
• (00:17:22) - Talking to ChatGPT's AI Agent
• (00:18:31) - Can a Core Message Strengthen the Legacy of the Firm?
• (00:19:34) - Why the Intakes are so important at your firm
• (00:21:34) - Why So Many Professionals Fear Visibility
• (00:24:11) - Lawyers on Who We Serve and Their Integrity
• (00:25:48) - Write Down Your Core Values on a Wall
• (00:26:51) - The Human Side of Law Firm Marketing
• (00:28:18) - Law Firm Marketing: Key Ad Categories
• (00:30:39) - Living and Legacy
• (00:34:21) - Law firms: How to Show Up Authentically on Social Media
• (00:35:58) - Social Media Strategy for Law Firms
• (00:41:03) - In the Digital Toolbox
• (00:44:25) - A Taste of NOW Media's Legacy