Welcome back to The Perfect Bite podcast, your fusion of food and entrepreneurship. One of the best things about food is how we can traverse continents in a single bite, opening ourselves up to new cultures, backgrounds, and food folks like ourselves all over. Even better, when you can actually connect with someone in another part of the world, learning how they're changing the food and bev industry in their country and beyond for the better.

On this episode of The Perfect Bite, we head to Latin America with Bairu.io CEO and co-founder Xavier Rocabado. Xavier and his team are building a one-stop-shop digital solution for restaurants and guests—all on WhatsApp! WhatsApp is incredibly prevalent in LatAm, and is used not just for communication, but for marketing, operations, and more in the restaurant industry. The Bairu team helps makes this process seamless for restaurant owners, and allows them to focus on what’s most important—connecting with their customers.

To learn more about Bairu and download the app, please visit www.bairu.io.

You can connect with Xavier and the Bairu team on LinkedIn, Instagram at @bairu.io, and TikTok @bairu.io.

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