➡️ Download the FREE "Content Creation Realities & Lessons: A Guide to Smarter Strategy": https://stan.store/wendyforsythe

Alan Stein Jr. spent 15+ years training NBA legends like Kobe Bryant and Kevin Durant, studying what separates the elite from everyone else. Now one of the world's most sought-after corporate performance coaches, he's taken those championship principles from the court to the boardroom, helping Fortune 500 executives and entrepreneurs unlock their peak potential. In this episode, he breaks down the exact blueprint that built champions: why mastering basics beats chasing hacks, how to earn unshakeable confidence through repetition, and the "next play" mentality that turns setbacks into comebacks.

➡️ Show Links

https://alansteinjr.com/
https://www.linkedin.com/in/alan-stein-jr/
https://twitter.com/AlanSteinJr
https://www.instagram.com/alansteinjr/
https://www.facebook.com/AlanLSteinJr/

➡️ Key Segments

00:00 – From Basketball Courts to Corporate Success
00:25 – The "Never Get Bored with Basics" Philosophy
01:05 – Why Discipline Beats Motivation Every Time
01:42 – Welcome to XFactor Marketing
03:21 – Alan's Origin Story: From Passion to NBA Performance Coach
04:39 – The 3 Habits That Define Champions
07:22 – Focus on Bricks, Not Walls: Breaking Down Big Goals
09:30 – Conquering Self-Doubt Like an Elite Athlete
14:41 – Motivation vs. Discipline: Making the Right Choice
19:40 – Coaching Teens vs. NBA Stars: Universal Success Principles
22:35 – Alan's X Factor: Why Caring Changes Everything
25:52 – Inside Alan's Books: Raise, Sustain, and Next Play

➡️ Connect With Wendy

https://x.com/brandWendy/
https://www.linkedin.com/in/wendyforsythe/
https://www.instagram.com/brandwendy/

➡️ Download the FREE “Content Creation Realities & Lessons: A Guide to Smarter Strategy”: https://stan.store/wendyforsythe

Scott Clary went from selling a tech company to building one of the most recognized personal brands in business. As host of the Success Story Podcast (50M+ downloads) and a weekly newsletter reaching 321,000+ subscribers, he’s mastered the art of creating content that opens doors. In this episode, he shares how to pick the right platform, stay consistent, and reverse-engineer success so your brand becomes your greatest career asset.

➡️ Show Links

https://www.successstorypodcast.com
https://www.linkedin.com/in/scott-clary/
https://twitter.com/scott_d_clary
https://www.instagram.com/scottdclary/

➡️ Key Segments

00:00 – Future-Proofing Your Career Through Personal Brand
02:15 – From Tech Exit to Media Empire
04:00 – Why Scott Chose Podcasting Over Other Content Formats
06:30 – The #1 Trait Shared by High Performers
09:20 – How Obsession Drives Long-Term Success
12:00 – Picking the Right Platform for Your Strengths
14:45 – Why Most People Quit Before They Win
16:50 – The “Create for Your Past Self” Content Framework
18:30 – Building an Audience From Zero: Scott’s First Steps
21:00 – The Year It Takes to See Traction — and How to Speed It Up
23:40 – Reverse-Engineering Top Creators Without Copying
27:20 – Scott’s X Factor and Why It Matters
33:00 – Final Advice: Start Now, Stay Consistent, Play the Long Game

➡️ Connect With Wendy

https://x.com/brandWendy/
https://www.linkedin.com/in/wendyforsythe/
https://www.instagram.com/brandwendy/

➡️ Download the FREE "AI Tools Playbook" with the most actionable takeaways from this episode: https://stan.store/wendyforsythe

➡️ Join our community: https://stan.store/wendyforsythe

Discover the AI tools my team uses daily to save time and enhance marketing efficiency. From email management with Fixer.ai to automation with n8n.io, learn how to leverage AI for business growth and stay ahead in the AI revolution.

➡️ Timestamps

00:00 Introduction to AI Tools
01:26 Welcome to X Factor Marketing Podcast
01:48 Overview of AI Marketing Toolkit
02:24 Inspiration from The Gathering Event
04:14 Tool 1: Fyxer.ai for Email Management
07:30 Tool 2: ChatGPT for Custom GPTs and Thought Partnership
12:43 Tool 3: Gamma.app for AI-Powered Presentations
14:07 Tool 4: Lovable.dev for No-Code Websites and Apps
15:41 Tool 5: n8n.io for Workflow Automation
17:35 Tool 6: Operator.chatgpt.com for Personal Assistance
18:41 Closing Thoughts on AI Adaptability

➡️ Connect With Wendy

https://x.com/brandWendy/
https://www.linkedin.com/in/wendyforsythe/
https://www.instagram.com/brandwendy/

#AIMarketing #AITools #MarketingAutomation #ProductivityTools #FixerAI #ChatGPT #GammaApp #LovableDev #n8nIO #OperatorGPT #BusinessEfficiency #NoCode #AIPresentations #WorkflowAutomation #PersonalAssistantAI #MarketingPodcast #XFactorMarketing #AI2025 #BusinessGrowth #EmailManagement

➡️ Download the FREE "Content Creation Realities & Lessons: A Guide to Smarter Strategy": https://stan.store/wendyforsythe

Betsy Myers, former White House official who served both Clinton and Obama administrations, reveals why women still can't break through to top leadership roles despite decades of progress. From being "completely over her head" as Obama's campaign COO to founding the Center for Women at Bentley University, Betsy shares the strategic mindset shifts that separate women who plateau from those who rise to the top.

She's a Harvard leadership expert who discovered the critical difference between mentors and sponsors, why 70% of successful women feel like frauds, and the "sticky floor" behaviors that keep women stuck. Betsy has spent 30+ years studying women's advancement, authored "Take the Lead," and now works with eXp Realty's Women's Impact Network helping female entrepreneurs rewrite the rules of success.

➡️ Show Links

https://www.bentley.edu/centers/center-for-women-and-business
https://www.linkedin.com/in/betsy-myers/
https://www.amazon.com/Take-Lead-Motivate-Inspire-Everyone/dp/1439102082
https://www.instagram.com/expwomensimpactnetwork/

➡️ Key Segments

00:00 – Betsy's X-Factor: From White House to Women's Leadership Pioneer
02:15 – The Obama Campaign Crisis: "What Bank Account?"
04:30 – Authentic Leadership vs. Strategic Positioning
06:45 – Clinton vs. Obama: Leading Different Personality Types
08:20 – Why Women's Leadership Progress Stalled at 20%
10:15 – Mentors vs. Sponsors: The Game-Changing Difference
12:00 – The Procter & Gamble Sponsorship Model That Works
14:30 – Breaking the "Tall Poppy Syndrome"
16:45 – Female Alliance: Stop Competing, Start Collaborating
18:30 – Self-Promotion Without Arrogance
20:15 – Give Yourself Grace: You Are Worthy of Success

➡️ Connect With Wendy

https://x.com/brandWendy/
https://www.linkedin.com/in/wendyforsythe/
https://www.instagram.com/brandwendy/

➡️ Download the FREE "Content Creation Realities & Lessons: A Guide to Smarter Strategy": https://stan.store/wendyforsythe

Christine Jacobson, real estate marketing powerhouse and SVP of Marketing at Realtor.com, reveals how she built iconic brands from startup to legacy in an industry desperate for innovation. From co-founding NextHome into one of the most successful real estate franchises in a decade to spearheading Realtor.com's largest brand campaign ever featuring Reba McEntire, Christine shares her journey of transforming real estate through strategic branding and client-centric marketing. She's a third-generation realtor who started as a top-producing agent closing $50 million in sales, led marketing at OJO Labs (winning 40+ awards and helping raise $62.5M), co-founded transaction platform Rayse, and now leads the marketing strategy at America's most trusted real estate portal. Christine has been featured in Inman, HousingWire, and RISMedia for her innovative approach to B2B-to-C marketing.

➡️ Show Links

https://www.realtor.com/
https://www.linkedin.com/in/christinerjacobson/
https://www.rayse.com/ https://www.realtor.com/marketing
https://www.realtor.com/nearlyhome

➡️ Key Segments

00:00 – Christine's X-Factor: Third-Generation Realtor Turned Brand Builder
02:00 – From Real Estate Agent to NextHome Co-Founder
04:09 – Why Startups Can't Afford to Treat Branding as an Afterthought
05:25 – The B2B-to-C Marketing Model: Your Client's Client is Yours Too
06:48 – Balancing Franchise Brand Power with Agent Individuality
08:13 – Brand Inspiration: Learning from Apple and American Express
09:37 – Stepping Into Legacy Brand Territory at Realtor.com
11:04 – Making the Shift from Product-Focused to Client-Centric Marketing
12:22 – Leveraging National Campaigns for Local Agent Success
14:11 – The Reba McEntire "Nearly Home" Campaign Strategy
15:29 – Celebrity Selection: Why Authenticity Beats Comedy Every Time
16:52 – Free Marketing Assets for Agents Through Pro Campaign Hub
17:37 – How to Access Co-Brandable Campaign Materials
18:26 – Personal Branding Advice: Start with Your "Why"
19:14 – Beta Testing the Future: New Products and Services Coming Soon

➡️ Connect With Wendy

https://x.com/brandWendy/
https://www.linkedin.com/in/wendyforsythe/
https://www.instagram.com/brandwendy/

➡️ Download the FREE "Content Creation Realities & Lessons: A Guide to Smarter Strategy": https://stan.store/wendyforsythe

Angelica Ventrice, former pharmaceutical sales rep turned holistic health and business coach, reveals why high achievers feel empty after every win and how childhood conditioning creates performance addiction. From selling sneakers at 16 to building The Aligned Method that's transformed over 900 women's lives, Angelica shares her journey of helping burnt-out professionals reconnect with their authentic selves while maintaining their drive for success. She's been featured in Entrepreneur, Authority Magazine, MyFitnessPal, and BarBend, and is the founder of the Healthy Hustle Workshops.

➡️ Show Links

https://angelicaventrice.com/
https://www.instagram.com/theangelicaventrice/
https://www.linkedin.com/in/angelica-ventrice/

➡️ Key Segments

00:00 – Angelica's X-Factor: Connecting with Anyone
02:31 – From Pharmaceutical Sales to Health Coaching
04:09 – Building an Authentic Personal Brand Through Storytelling
07:41 – The Performance Trap: When Your Worth = Your Achievement
09:38 – Why High Achievers Lose Touch with Themselves
12:03 – Balancing Vulnerability with Professionalism in Branding
14:51 – Morning Routines: Don't Check Your Phone First Thing
18:24 – Box Breathing and Nervous System Regulation
19:21 – The Cortisol Connection: Why Women Over 40 Need Different Strategies
22:04 – Building Value-Driven Online Communities (Not Chasing Trends)
24:39 – Putting Your Health and Mindset First as a High Achiever

➡️ Connect With Wendy

https://x.com/brandWendy/
https://www.linkedin.com/in/wendyforsythe/
https://www.instagram.com/brandwendy/

➡️ Download the FREE "Content Creation Realities & Lessons: A Guide to Smarter Strategy": https://stan.store/wendyforsythe

Carrie Lysenko went from managing fan loyalty at the Toronto Blue Jays to becoming CEO of one of Canada's highest-converting real estate brokerages—and her journey through male-dominated industries shaped everything she knows about building authentic connections at scale. After 14 years scaling The Weather Network's digital empire and 3+ years as VP of Product at VerticalScope, Carrie joined Zoocasa in 2019 and transformed it into a lead conversion machine that crushes the industry's brutal 1% standard. Now managing over a million leads in the pipeline, she's cracked the code on why phone calls still beat every digital channel, how her "patented" 21-day follow-up system maximizes every lead investment, and why strategic questioning reveals what clients really want. As a working mom with an MBA who went back to school while raising kids, Carrie brings both business strategy and real-world grit to helping 230+ EXP agents build their own brands through the Agent Accelerator program.

➡️ Connect With Carrie

https://twitter.com/carrielysenko
https://careers.zucasa.com/agentaccelerator
Lead Generation Course

➡️ Key Segments

00:00 – Strategic Questioning That Uncovers Client Motivation
00:25 – The Unsung Hero Converting Leads at Scale
00:58 – Zoocasa's Origin Story: 10 Years Perfecting Conversion
01:46 – Breaking the Brutal 1% Industry Standard
02:42 – The Authentic Connection Formula
03:28 – Why Phone Calls Still Win
04:20 – Standing Out in a Digital World
04:59 – The Patented 21-Day Follow-Up Cycle
06:00 – Speed to Lead: Why 5 Minutes Matters
06:23 – The MIT Study: 9 Attempts vs 2 (Most Give Up)
07:08 – Relationship Building Over Quick Wins
08:17 – Guard Rails vs Scripts: Staying Human
09:44 – The One Mouth, Two Ears Rule
10:32 – Two Ways to Work With Zucasa
11:17 – Agent Accelerator: The FastCap Graduation Program
12:35 – Building Your Brand While Getting Support
13:51 – Zucasa Partners: High-Value Leads (No Upfront Fees)
15:17 – Breaking Barriers: From MLB to Tech to Real Estate
17:00 – Raising Future Female Leaders
18:45 – Your Next Steps: Certification + Live Support

➡️ Connect With Wendy

https://x.com/brandWendy/
https://www.linkedin.com/in/wendyforsythe/
https://www.instagram.com/brandwendy/

➡️ Download the FREE "Content Creation Realities & Lessons: A Guide to Smarter Strategy": https://stan.store/wendyforsythe

Phil Stringer, former COO of a mega real estate team in North Carolina turned AI marketing expert, shares how he went from overwhelmed by technology to building a business around making AI simple for real estate professionals. From giving up TV entirely in 2022 to dive deep into AI, Phil reveals his philosophy of learning marketing fundamentals first, then using AI tools to amplify results. He breaks down his favorite tools, essential prompts, and why AI won't replace marketers—but will replace the tasks marketers hate doing. Phil now reaches an audience of over 5 million and has been featured on major platforms like FOX, CBS, NBC, ABC, NPR, Good Morning America, The Today Show, and Inside Edition.

➡️ Show Links

https://philstringer.com
https://www.instagram.com/philstringer/
https://www.tiktok.com/@phil.stringer
https://www.linkedin.com/in/phil-stringer-655798283/

➡️ Key Segments

00:00 – The Foundation: Marketing First, AI Second
00:27 – From Real Estate COO to AI Expert
01:36 – Making Complex Technology Simple for Everyone
02:32 – Why You Can't Skip Marketing Fundamentals
03:52 – Favorite AI Tools: Opus Clip for Video Editing
05:27 – The 70% Rule: AI Gives You Foundation, You Make It Yours
05:53 – Will AI Replace Marketers? (Spoiler: No)
07:41 – Why Phil Stopped Watching TV in 2022
09:34 – The Future: AI Agents as Your Virtual Assistants
12:09 – ChatGPT as Your Marketing Bestie
12:46 – Phil's Secret Prompt Arsenal (500+ Prompts!)
13:31 – The Prompt That Improves Your Prompts
16:30 – Why ChatGPT Doesn't Know Truth from Fiction
17:20 – AI Voice Calling: The Wild West of Lead Generation
19:08 – AI Scams: When Phil's "Dad" Called at 3 AM
20:49 – Phil's X-Factor: Making Complex Simple

➡️ Connect With Wendy

https://x.com/brandWendy/
https://www.linkedin.com/in/wendyforsythe/
https://www.instagram.com/brandwendy/