Most entrepreneurs create content hoping it will somehow translate to sales… but hope isn't a strategy. Here's the thing: your audience wants to support you. They're literally asking for ways to go deeper with your content. The problem is, you're not making it easy enough for them to take the next step.

Terri Cole is a licensed psychotherapist, relationship & empowerment expert, podcast host, and author of bestselling books Boundary Boss and Too Much. But what makes her particularly fascinating is how she transformed her podcast into a $3M revenue engine without being salesy or sacrificing her values.

Listen in this week as Terri breaks down exactly how she turned her show into a lead-generating machine. You'll also learn why she refuses to grind on people's pain points for sales, how she structures her work week to batch content while maintaining balance, and the surprisingly simple tech setup that allows her to produce high-quality episodes from her home studio.

Get full show notes and more information here: https://safimedia.co/WO79

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Eleanor is training for the Grand Canyon rim-to-rim this May: a legendary hike that's 25 miles, 11,000 feet of elevation change, all in one day. But here's the thing: she's not doing this simply because she loves to hike. She's doing it because her business cannot afford anything less than a well-rested, deeply recovered CEO.

This week, Eleanor is sharing why she's creating her body like a business operating system in 2026. This isn't a health journey episode - it's about what happens when a CEO becomes the weakest link in her own company.

Tune in today to understand why your under-recovery might be the real reason your scale pathway isn't working. Eleanor shares her 2026 health plan, which mirrors exactly what she's building inside Jewel OS for her clients. Most importantly, you'll learn about deload weeks and get Eleanor's exact protocol that allows her to protect elite recovery while running a multi-seven-figure company.

Grab Eleanor's Deload Week Protocol here: https://safimedia.co/deload

Get full show notes and more information here: https://safimedia.co/WO78

Connect with Eleanor on LinkedIn or Instagram:

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Are you secretly wondering if you're the bottleneck in your business? If you're hovering around the $250K-$500K mark and feeling overwhelmed, here's some good news: it's not you. You just don't have the infrastructure yet.

One of the most misunderstood - yet most catalytic - hires that creates that infrastructure is an executive assistant. This week, Eleanor is joined by time management expert and host of the It's About Time podcast, Anna Dearmon Kornick. Anna runs a successful business with just one full-time employee (herself!) while managing programs, clients, and her family, just to name a few. How? Through the strategic use of her executive assistant.

Listen in this week as Anna breaks down why your EA is not an administrative nice-to-have but part of the core infrastructure of scale. You'll learn Anna's system for working with her assistant, and the key tools and documentation that allows her business to run smoothly whether she's speaking, coaching, or spending time with family.

Download The Founder's Playbook now to learn exactly how the Executive Assistant role transforms from a time protector at $300k in revenue to a strategic Chief of Staff at $30 million. Get your free guide by clicking here: https://safimedia.co/assistant

Get full show notes and more information here: https://safimedia.co/WO77

Connect with Eleanor on LinkedIn or Instagram:

https://www.linkedin.com/in/eleanorbeaton/

https://www.instagram.com/eleanorbeaton/?hl=en

Have you ever felt like, despite all the coaching, the mindset work, and strategy sessions, you're still the bottleneck in your business?

After training more than 25,000 women entrepreneurs and gathering over 100,000 data points on how women lead, make decisions, and scale their businesses, Eleanor discovered something that might surprise you: most women founders don't need more advice. They need structure. The business coaching industry has served its purpose in awakening ambition, but the next decade demands something different.

Tune in this week as Eleanor shares why Safi Media has evolved beyond business coaching into creating operating systems for women entrepreneurs. You'll discover the difference between empowerment and professionalization, why most founders are overloaded rather than blocked, and how operating systems create the feminist infrastructure for calm, sustainable growth.

Get full show notes and more information here: https://safimedia.co/WO76

Connect with Eleanor on LinkedIn or Instagram:

https://www.linkedin.com/in/eleanorbeaton/

https://www.instagram.com/eleanorbeaton/?hl=en

What if brands paid you to bring leads into your business? Does that sound way too good to be true?

This is exactly what CEO of Boss Project, Abagail Pumphrey, has been doing: generating tens of thousands of qualified leads through co-branded partnerships where she gets paid to create experiences that convert. And in this episode, she shares the exact strategies that helped her build Boss Project into one of the world's leading online business education companies.

Tune in this week as Eleanor and Abagail unpack three game-changing strategies: the co-branded partnership model that generates massive lead flow, the digital product pre-sale approach that validates ideas before building them, and the financial structure that will make Abagail work-optional by age 44.

Get full show notes and more information here: https://safimedia.co/WO75

Connect with Eleanor on LinkedIn or Instagram:

https://www.linkedin.com/in/eleanorbeaton/

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Are your deals taking longer to close lately? Economic uncertainty has created a perfect storm for B2B sellers. Deals that closed easily last year now stall indefinitely, buyers ghost after months of relationship building, and budget conversations end with requests for huge discounts.

The good news is that you're not doing anything wrong. However, the frustrating reality is that this pattern is playing out across industries as CFOs tighten their grip on every purchase decision, creating longer approval cycles and more complex buying committees.

If you want to stop getting ghosted and start closing deals again, this episode is your roadmap. Join Eleanor this week as she breaks down six data-backed economic insights that explain exactly why buyers are exercising extreme caution right now, and the four core strategies to keep your buyers buying through winter 2025/26.

Get full show notes and more information here: https://safimedia.co/WO74

Connect with Eleanor on LinkedIn or Instagram:

https://www.linkedin.com/in/eleanorbeaton/

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Do you feel the pressure to scale your business at lightning speed? Like if you're not doubling your revenue every year or building a massive team, you're somehow falling behind?

In this episode, Eleanor sits down with online Pilates and health instructor, Jessica Valant, to explore her intentional approach to building a lean business. After experiencing burnout from managing a team of 19 in her brick-and-mortar studio, Jessica made a conscious choice to scale differently. Her journey from physical therapist to online entrepreneur reveals a different path to success - one that prioritizes sustainability over speed.

Listen in this week to discover how setting clear boundaries around your time and energy can actually accelerate your business growth, why understanding every aspect of your business makes you a better leader when you do hire, and how making peace with your chosen pace creates the foundation for long-term success. Jessica's story proves that you can build a world-class business while being the room mom and finishing work by 2:30 PM.

Get full show notes and more information here: https://safimedia.co/WO73

Connect with Eleanor on LinkedIn or Instagram:

https://www.linkedin.com/in/eleanorbeaton/

https://www.instagram.com/eleanorbeaton/?hl=en

Revenue looks great on paper, but you still feel broke. This disconnect between what the numbers show and what your bank account reflects is one of the most frustrating experiences for women entrepreneurs. You're working harder than ever, your sales are growing, yet somehow there's never enough left over to feel truly secure or to invest in the things that would actually move your business forward.

We so rarely have frank conversations about where money actually flows in our businesses. While the entrepreneurial world loves to talk about growing revenue and scaling teams, nobody's teaching you how to analyze whether your money is flowing through your business in a way that sets you up for profit or exhaustion.

Listen in this week as Eleanor walks you through the margin stack framework: four critical cost allocations between revenue and profit that tell the complete story of your business health. You'll discover why growing revenue without proper profit architecture leads to resentment and burnout, and exactly which numbers reveal whether you're building wealth or just feeding an expensive machine.

Get full show notes and more information here: https://safimedia.co/WO72

Connect with Eleanor on LinkedIn or Instagram:

https://www.linkedin.com/in/eleanorbeaton/

https://www.instagram.com/eleanorbeaton/?hl=en