Wise Practice Podcast Podcast Por Whitney Owens arte de portada

Wise Practice Podcast

Wise Practice Podcast

De: Whitney Owens
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Hi, I'm Whitney Owens. I am a group practice owner and faith based practice consulting and I'm here to tell you that YOU CAN HAVE IT ALL. Want to grow your practice? Want to grow your faith? Want to enjoy your life outside of work? You have come to the right place. Each week on the Wise Practice Podcast I will give you the action steps to have a successful faith based practice while also having a good time. Let's get started.2022 Cristianismo Economía Espiritualidad Gestión y Liderazgo Liderazgo Ministerio y Evangelismo
Episodios
  • How to Leave a Group Practice and Start Your Own (The Right Way) with Zack Ufland | WP 179

    How to Leave a Group Practice and Start Your Own (The Right Way) with Zack Ufland | WP 179
    Mar 31 2026

    Thinking about leaving your group practice… but not sure when (or how) to actually do it?

    In this episode, Whitney sits down with Zack Ufland to talk through what it really looks like to step out on your own and build a private practice that actually supports your life. From timing your exit to managing risk and setting up your foundation, this conversation goes beyond logistics and gets into the mindset required to make it work.

    Zack shares how he knew it was time to leave, how he prepared financially, and the practical steps he took to create a smooth transition for both himself and his clients. He also opens up about the emotional side of starting a business, including fear, uncertainty, and the determination it takes to follow through.

    If you've been wondering whether private practice is the right move, or you're in the early stages of planning your exit, this episode will help you think more clearly about your next step.

    7:53 How to Know When It's Actually Time to Leave
    9:31 The Question Most Therapists Skip: Why Are You Leaving?
    11:08 Calculated Risk: Can You Afford to Make the Leap?
    13:30 What to Do Before You Put in Your Notice
    15:49 Making the Transition Seamless for Your Clients
    17:17 Startup Costs: It's Simpler Than You Think
    21:26 The Mindset You Need to Make It Work
    24:42 Fear vs. Values: What's Driving Your Decision?
    25:16 Faith, Risk, and Trusting the Process

    Sponsor Wise Practice Summit 2026

    If you're in a season of big decisions, feeling stuck, or carrying the weight of leadership, the Wise Practice Summit was created for you. It's a space for faith-based practice owners to step away from the day-to-day, gain clarity, and realign their practice with their life and calling.

    Right now, you can grab $100 off your ticket with our Early Bird pricing through May 1.

    You don't have to figure this out alone.

    Meet Zack Ufland, LMFT

    Zack Ufland is a private practice owner, consultant, and leader who is passionate about helping therapists build sustainable, thriving practices. After transitioning out of agency work, Zack successfully built a private pay practice—Paradigm Therapy in Raleigh, North Carolina—and later expanded into a group practice alongside his wife. He's known for his focus on creating strong systems, healthy boundaries, and a positive team culture that actually supports both clinicians and clients. Today, Zack helps practice owners grow with intention so their business can support the life they truly want, and he also serves as a consultant with Wise Practice Consulting.

    Zack's Resources

    Private Practice Start-Up Checklist

    Website

    Links and Resources

    Get my book, The Practice of Becoming

    Looking for support and connection: Join the Wise Practice Community

    Learn More about Wise Practice Consulting

    Connect with Wise Practice on Instagram

    Connect with Whitney Owens on Facebook

    Check out all of the podcasts on the PsychCraft Network

    Wise Practice Masterminds
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    32 m
  • Caring for the Vulnerable While Building a Sustainable Practice with Susan Melendez Doak, LPC | WP 178

    Caring for the Vulnerable While Building a Sustainable Practice with Susan Melendez Doak, LPC | WP 178
    Mar 24 2026

    What does it look like to care for vulnerable clients without burning out your team or compromising the sustainability of your practice?

    In this episode, I'm joined by Susan Melendez Doak, LPC, a group practice owner in rural Oregon who has built a practice centered on serving her local community, including Medicaid clients and other often-overlooked populations.

    Susan shares how she created a model that reflects her values while still making financial sense. We talk about the real challenges of serving high-need clients, what makes this work sustainable, and why alignment matters so much when you're building a practice that's meant to last.

    We also talk about diversifying payer sources, supporting clinicians who do heavy trauma work, improving access to care, and creating a practice culture that attracts people who care deeply about the mission.

    This is a thoughtful conversation about business, faith, values, and what it means to build a practice that serves people well.

    08:50 From Solo To Group Practice + Serving Rural Clients
    10:02 Medicaid Misconceptions + Financial Sustainability
    16:49 Diversifying Income + Building A Balanced Practice
    23:06 Preventing Burnout + Supporting Your Team
    26:10 Hiring For Values + Long-Term Alignment
    29:25 What's Next + The Power Of Community

    In this episode, we cover:

    • Why Susan chose to build her practice in a rural community
    • Common misconceptions about working with Medicaid clients
    • How to create a financially sustainable practice model
    • Ways to support clinicians working with complex trauma
    • Why values alignment matters in hiring and retention
    • How increasing access can transform who your practice reaches

    If you've ever wondered how to run a healthy practice while staying connected to the heart of the work, this episode is for you.

    Sponsor Wise Practice Community

    Running a private practice can feel lonely. You're making big decisions, trying to grow, and wondering if you're doing it right.

    That's why I created the Wise Practice Community.

    It's a membership for faith-based practice owners who want support building a healthy, sustainable practice. Inside, we focus on marketing, hiring, systems, finances, and leadership, with live trainings, accountability, and a community that gets it.

    We've recently revamped everything to make it simpler and more effective.

    Enrollment opens on March 25th and is only open for three days.

    If you want more clarity, support, and connection, this is for you.
    Join at wisepracticeconsulting.com for $89/month.

    Meet Susan Melendez Doak, LPC

    Susan Melendez Doak is a licensed professional counselor, clinical supervisor, and the group practice owner at Newberg Counseling & Wellness in Newberg, Oregon. Susan and her team provide compassionate counseling services with a mission to empower our local community with the skills and the courage to handle the challenges of life.

    Susan Melendez Doak's Resources

    Website
    Instagram

    Links and Resources

    Looking for support and connection: Join the Wise Practice Community

    Learn More about Wise Practice Consulting

    Connect with Wise Practice on Instagram

    Connect with Whitney Owens on Facebook

    Check out all of the podcasts on the PsychCraft Network
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    35 m
  • Scaling to Multiple Locations with Todd Call | WP 177

    Scaling to Multiple Locations with Todd Call | WP 177
    Mar 17 2026
    What does it actually look like to grow a group practice across multiple locations? In this episode, I'm joined by Todd Call, co-owner of Triology, a Christian counseling group practice based in Kalispell, Montana. Todd has nearly three decades of experience as a therapist, and today his work focuses on visionary leadership and building organizations that help people thrive. Todd shares how Triology began with a simple conversation between two therapists whose caseloads were full and whose waiting lists kept growing. Instead of continuing to turn people away, they started asking a bigger question: What would it look like to keep saying yes to the people who need help? That question eventually led them to hire therapists, expand their team, and build a practice that now serves multiple communities across Montana. We talk through what it's really like to grow beyond a single office. Todd shares the early days of running two locations, navigating long travel distances between towns, and figuring out how to keep a team connected when people aren't working under the same roof. Todd also opens up about the leadership shifts that came with growth. Early on, he realized that simply having an open-door policy wasn't enough to support a growing staff. As the practice expanded, he and his partner had to create more structure, strengthen their leadership systems, and clarify the mission driving their work. We also discuss how faith plays a role in Triology's mission and how Todd and his team partner with churches and communities to support mental health in a holistic way. In this episode, we discuss: Why does expanding to a new location often require a completely different marketing strategyThe leadership changes that happen when a practice grows beyond one officeHow culture evolves when teams are spread across multiple locationsWhat Todd learned after losing $40,000 in early billing mistakesWhy staying connected in person still matters when managing a growing team If you're thinking about opening a second location or wondering what it takes to scale a practice across cities or states, this conversation will give you a realistic look at the opportunities and challenges that come with expansion. 13:06 Early Multi-Location Challenges: Mileage, Meetings, And Systems 15:22 Traction + The Shift To Real Leadership Systems And A Bigger Vision 17:00 Faith In The Practice: Helping People Thrive (Mind, Body, Soul) 19:12 Current Setup: Four Locations And How They're Structured 20:04 Big Warning: Marketing Changes When You Expand Past An Hour 22:35 Keeping Culture Strong: In-Person Training, Weekly Supervision, Travel 24:19 Billing Lessons: $40K Mistake And Why In-House Billing Matters 26:14 Microcultures Are Real: How To Scale Without Losing Your Values 29:12 Why Todd Joined Wise Practice (And What He Gets From Community) Free Webinar March 24th @ 12:00 PM If you've ever looked at your calendar and thought, "I know I'm a good therapist… so why isn't my caseload fuller?" — you're not alone. Many of us were trained to provide excellent clinical care, but we were never taught how to consistently generate referrals or build a steady financial foundation. And when your caseload is inconsistent, it's not just frustrating — it can create real stress around income and stability. I'm Whitney Owens — private practice consultant and owner of a thriving private-pay group practice — and I'm hosting a free live training called "Why Your Caseload Isn't Full (Even Though You're a Great Therapist)" on Tuesday, March 24th at 12:00 PM Eastern. In this webinar, I'll walk you through the five key areas that determine whether your practice feels steady or unpredictable — and what you can begin adjusting immediately to create a more consistent, sustainable caseload. If you're a solo or group practice owner ready to stop guessing and start building with confidence, I'd love for you to join me. Go to wisepracticeconsulting.com/events to register. I'll see you on March 24th at noon Eastern. Meet Todd Call, MS, LMFT LCPC Todd is the co-owner of Thrivology, a Christian group practice based in Kalispell, Montana. Todd has 29 years experience as a therapist, and is now focused on the visionary leadership of people and organizations. He is married with 7 children and 7 pets, so please pray for his wife! Todd's Resources Website Facebook Links and Resources Looking for support and connection: Join the Wise Practice Community (Doors close March 27th) Learn More about Wise Practice Consulting Connect with Wise Practice on Instagram Connect with Whitney Owens on Facebook Check out all of the podcasts on the PsychCraft Network Wise Practice Masterminds
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    34 m
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