Will the Chiefs-Cowboys game on Thanksgiving be the most-watched regular season game ever?

Episode 566 of the Sports Media Podcast with Richard Deitsch features Jon Lewis, editor and founder of Sports Media Watch. In this podcast we discuss the Chiefs-Cowboys game airing on CBS on Thanksgiving Day and the prospect of the game breaking the current NFL regular season viewership single-game viewership record (42 million for Cowboys-Giants in 2022); whether the game can hit 50 million viewers if it's close in the final quarter; why the NFL decided to schedule its two biggest viewership draws against each other; whether the Chiefs have surpassed the Cowboys as the league's most popular draw; why we think the early game between the Packers and Lions on Fox should set an early window record for viewership; the late game between the Bengals and Ravens on NBC and why it looks to be viewership-challenged; how we see the Black Friday NFL matchup as a viewership play for Prime Video; the all-day sports marathon on Thanksgiving for Prime Video and more. You can subscribe to this podcast on Apple Podcasts, Spotify, and more. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices