Why Traditional E-commerce Fails Distributors & How AI Fixes It (with Justin Johnson, Motivate)

Discover how AI-powered sales automation is transforming the distribution industry! In this episode, Justin Johnson, founder of Motivate, shares how distributors can free up 50%+ of their inside sales teams' time through intelligent order and quote automation.

Watch to understand more about AI-assisted orders, multi-channel ordering via text, e-commerce drag-and-drop technology that actually works for distributors, sales intelligence that predicts customer needs before they call, why traditional e-commerce fails for B2B distributors, and more.

Justin brings 25 years of distribution technology experience and shares insights from building his fourth company. Learn why AI isn't just a competitive advantage anymore—it's a necessity for wholesale distributors, plumbing suppliers, electrical distributors, HVAC companies, and building material suppliers.