Why Top Athletes Really Leave Sports To Start Businesses - Kane Sivesind

What does it really take to go from being an athlete to building a business that serves others? In this episode, we sit down with someone who’s lived it—an athlete turned entrepreneur who’s taken the grit and grind from the gym and transformed it into a mission-driven software company for coaches.

We dive into:

➡️ The mental shift from sports to business

➡️ The pain points of the gym industry (and how they turned them into solutions)

➡️ How COVID reshaped their approach to coaching and business

➡️ The role of family values, integrity, and long-term thinking in entrepreneurship

This conversation isn't just about building software. It’s about building with purpose. Whether you're a coach, a founder, or just trying to figure out your next chapter—this one will resonate.

🎧 Listen, reflect, and take notes.


TIMESTAMPS:

00:00 - Introduction and Background

03:03 - Athletic Journey and College Experience

05:56 - Transitioning from Sports to Business

09:07 - Discovering Passion for Strength and Conditioning

11:54 - Work Ethic and Family Influence

14:47 - Building a Gym and Entrepreneurial Challenges

20:52 - Creating a Software Solution for Coaches

31:30 - The Evolution of Coaching Technology

34:01 - Transitioning from Gym to Software

35:40 - The Impact of COVID-19 on Business

39:01 - The Importance of Communication in Coaching

43:12 - Integrity and Long-Term Success

46:09 - Shared Values in Business Partnerships

50:09 - Architecting a Successful Business Model

53:51 - Understanding Market Dynamics

57:59 - Helping Hidden Gems Shine

01:02:50 - The Role of Family and Values in Business