Why Most Supplement Brands Fail Before They Even Launch (The Foundation Nobody Talks About)
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Why Most Supplement Brands Fail Before They Even Launch (The Foundation Nobody Talks About)
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To learn more about the group coaching click here: https://creativethirst.com/group/
You've got your supplement manufacturer lined up, your ingredients sourced, your packaging designed. You think you're ready to launch. But you're building on quicksand.
Most supplement founders obsess over the wrong things pre-launch. They focus on COGs, fulfillment partners, SKU count, and pricing strategy while completely ignoring the one thing that actually determines success: supplement buying psychology.
In this episode, you'll discover why supplements don't sell like other products, what the "dual-mind problem" is and why it changes everything about how you market, and the four forces (Desire, Hope, Trust, and Belief) that drive every supplement purchase.
If you're pre-launch or early stage and your conversion rates are terrible despite having a great product, this episode reveals the foundation you're missing. Because you're not in the supplement business. You're in the supplement buying psychology business.
To learn more about the group coaching click here: https://creativethirst.com/group/
If you're interested in working with me and my team to improve your supplement business. You can learn more at my website https://creativethirst.com
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- Case Study on how Creative Thirst added over $200,000 for one supplement brand