Why Money Stress Is Often a Visibility Problem, Not a Discipline Problem

On this episode of The Finance Cafe Podcast, we are digging further into our theme of the month, Money Mindset, and the ways women entrepreneurs can start to shift their relationship with their numbers. Host Shauna Frederick is joined by Stefanie Beharry for a conversation about how getting more connected to your finances can change the way you feel about running your business. Together, they explore how understanding your numbers can help move entrepreneurs from feeling uncertain or overwhelmed to feeling more confident and in control of their decisions.

Stefanie Beharry is the Owner, Founder, and Fractional CFO of REI Finance. After spending more than a decade working in corporate finance, Stefanie decided to take a leap into entrepreneurship in search of greater flexibility, purpose, and the freedom to build a life she did not feel the need to retire from. Inspired by her two young children, she set out to create a business centered around what matters most to her: family, freedom, and meaningful impact.

During her corporate career, Stefanie held progressively senior roles in Financial Planning and Analysis. She supported C-suite executives with investor relations insights, led cross-functional forecasting initiatives, and managed multi-million-dollar divisional budgets. She also helped streamline reporting and planning processes across multiple departments. Today, she brings that experience to the entrepreneurs she works with, helping real estate investors and service-based business owners turn financial overwhelm into clarity, strategy, and opportunity.

In this conversation, Stefanie shares how building a stronger connection with your numbers can create a real sense of confidence and stability in your business. When the financial side of things is organized and understood, entrepreneurs can spend less time worrying and more time thinking about where they want their business to go. Shauna and Stefanie also talk about the reality that many entrepreneurs try to do everything themselves. Stefanie explains why building the right support team, especially when it comes to finances, can make a huge difference. With the right help in place, entrepreneurs can focus more on the bigger picture and step fully into their role as the visionary behind their business.

Connect with Stefanie:

Website: https://reifinance.ca/

Linkedin

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