Why Indian Weddings Became a Multi-Crore Empire

In this episode of Voices for Local, we sit down with Parthip Thyagarajan, the visionary force behind Weeding Sutra a brand that is redefining how India plans, celebrates, and preserves the magic of weddings. ✨💍
What began as a simple intention to make wedding planning meaningful, stress-free, and deeply personal has evolved into a movement that empowers couples to honour tradition while embracing modern design.

👉 Dive into how Weeding Sutra thoughtfully curates every element from decor to storytelling bringing purpose and personality to each celebration
👉 Get an insider look at the emotional and creative challenges of building a brand in an industry built on pressure, perfection, and sentiment
👉 Explore how culture, creativity, and contemporary aesthetics seamlessly blend in the Weeding Sutra philosophy

With handcrafted details, mindful rituals, and a design approach rooted in heart and authenticity, Weeding Sutra is reshaping the wedding experience for a new generation.

✨ Voices for Local continues to spotlight Indian innovators who are transforming industries with passion, originality, and vision.

📍Ready to rethink the way weddings should feel? Step into the world of Weeding Sutra where every celebration is crafted with soul.

💬 COMMENT: What’s the one wedding element your dream celebration can’t happen without?