Why Franchising Beat Starting from Scratch for This First-Time Owner Shawn Kelly

He spent decades climbing the corporate ladder. Then a layoff changed everything.

In this episode, Shawn Kelly shares how he went from strategy executive to senior care franchise owner, and why the best advice he got came from his wife. After a corporate reorg eliminated his job, Shawn Kelly faced a choice: jump back into another corporate role or finally bet on himself. His wife saw what he couldn't, that he wasn't excited about going back. That conversation led Sean to "Second Family," a senior home care franchise, where a personal experience caring for his sick mother became the foundation for a purpose-driven business. One year in, Shawn opens up about the highs and lows, building new sales skills from scratch, and why his kids are now more engaged in what dad does for work than ever before.⏱️

RESOURCES:

→ Free Consultation with Kim: https://www.thedalycoach.com

→ Learn About Second Family: https://2ndfamily.com/

ABOUT KIM DALY

I'm Kim Daly, America's #1 Franchise Consultant. For over 20 years, I've helped nearly 1,000 people become franchise owners and build the lives they dreamed about. Success is 80% mindset and 20% strategy. My consulting services are completely free to you.