Why Craftsmanship Is Dying in the Trades (And How to Bring It Back) | w/John Chan

This conversation isn’t about roofing.

It’s about why craftsmanship is dying, why most founders fail to attract the right people, and why speed has quietly destroyed quality across the trades.

John Chan returns for a deeper, more uncomfortable conversation — one that goes beyond construction and into the foundations that shape societies, businesses, and the people inside them.

We break down:

- Why most people don’t do their best work anymore

- Why artists of the craft are disappearing in trade businesses

- How money, fame, and shortcuts replaced pride and mastery

- Why founders struggle to build strong teams when they’re unclear on purpose

- How professionalism is eroding — and how to bring it back

- Why you can’t be everything to everyone (and why exclusivity matters)

- How roofing contractors can build internal courses that actually develop people

- How John is refining training inside his own company

- Why speed vs quality is a false battle — and why speed kills creativity

- How industry awards and recognition really work — and how to position for them

This episode is for contractors, founders, and leaders who care about:

- Standards over shortcuts

- Legacy over likes

- Craft over clout

If you’re building a company you want to be proud of 10–20 years from now, this conversation matters.

Chapters:

0:00 Highlights

01:41 What has changed in this year?

09:24 Has passion died?

19:53 Artists and businessmen

32:40 Attracting the right kind of people

43:02 Preserving

01:00:46 Relationships and responsibility

01:03:05 Speed vs quality

01:08:17 Hustle culture in the US

01:16:05 Do you feel isolated?

01:32:50 Awards and Certification

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