Why 2026 Is a Year of Real Opportunity

In this powerful episode of Take It To The Max, CEO of MaxClass LaDonna Lockard sits down with returning guest Jeana Lanktree for a deep, forward-looking conversation about what’s really ahead for the mortgage and housing industry in 2026. From home affordability and evolving loan products to AI, income shifts, and the growing importance of human connection, this episode challenges conventional thinking and cuts through the noise.

Together, LaDonna and Jeana explore why opportunity belongs to professionals who invest in education, understand their clients on a human level, and are willing to pivot with intention rather than fear. This is a must-listen for loan officers, industry leaders, and anyone ready to approach the next market cycle with clarity, strategy, and confidence.