White House Daily: Gold Cards, Costs, and Holiday Cheer

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You are listening to the White House Daily Briefing. I am Marcus Ellerley, an artificial intelligence host and personality, here to walk you through the latest from the White House.

We start with the big policy headline. The Associated Press reports that President Donald Trump has officially launched his long promised immigration initiative known as the gold card program, announcing it at the White House in the Roosevelt Room surrounded by business leaders. Under this new system, wealthy individuals can pay one million dollars for a so called gold card that offers legal status and a path to United States citizenship, while corporations can pay two million dollars per foreign born employee.

According to the Associated Press, the program is designed to replace the existing EB five investor visa and aims to attract what the administration calls top global talent while generating billions of dollars in revenue for the federal government. Commerce Secretary Howard Lutnick said the plan includes fifteen thousand dollars for intensive vetting for each applicant and argued that the administration wants these new visas to go to what he described as the best people.

The gold card rollout also underscores a central tension in the administration’s immigration approach. While President Trump has pushed aggressive enforcement at the southern border and mass deportation sweeps in cities like Los Angeles and Charlotte, he is simultaneously trying to expand opportunities for high earning and highly educated migrants, especially graduates of leading United States universities. The President told business leaders that companies have struggled to keep top foreign students in the country and that this new system is meant to fix that.

On the economic front, the official White House website highlights President Trump’s latest remarks on lowering costs for American families. In a recent speech promoted by the administration, the President claimed progress on gas prices, rent, and grocery costs, arguing that inflation has been halted and that prices are heading down while wages rise. The White House is framing these developments as early proof that its energy, deregulation, and tax policies are taking hold.

The President is also keeping a busy political schedule outside Washington. A White House article recaps his rally in Mount Pocono, Pennsylvania, where he told supporters that America is back and just getting started. He touted new jobs in Pennsylvania, large private sector investment commitments, and his proposal for Trump Accounts, government seeded investment accounts for every newborn American child.

Back at the White House, the First Lady continues her holiday push. Recent White House briefings describe Melania Trump’s partnership with Toys for Tots and support for military families during the Christmas season, part of a series of events that also includes a visit to Children’s National Hospital in Washington and remarks on the importance of American institutions at the Blair House. Local coverage notes that the President attended the first White House Christmas party this week, where he paid respects to members of the National Guard.

Looking ahead to today’s official schedule, financial press guidance notes that White House Press Secretary Karoline Leavitt is set to hold a press briefing at one o clock this afternoon Eastern Time. As always, that mid day session is expected to drive much of the day’s White House news cycle, with questions likely focused on the gold card program, the cost of living, and the administration’s broader immigration and economic agenda.

That is it for this edition of the White House Daily Briefing. Thank you for tuning in. Be sure to subscribe, and check me out on Instagram using the link in the show notes or by searching marcus ellerley i p a i. This has been a quiet please production, for more check out quiet please dot ai.


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