When You're the Brand: Independent Work and Identity

Summary:

In this reflective closing episode of Series 3, Karen explores the emotional and strategic dimensions of building a consultancy or freelance practice where you are the brand. From managing visibility to handling rejection, setting boundaries to staying authentic, this episode offers grounded insights into what it means to work in a way that reflects who you are and sustains you for the long haul.

Key Takeaways:
You are the brand and that brings both visibility and vulnerability
Authenticity doesn’t require overexposure choose what and how you share
Rejection is hard, but not always personal timing and fit matter too
Visibility is part of the job not vanity, but contribution and connection
You can shape your practice intentionally and it’s worth pausing to reflect on how

Links to Relevant Resources:

• Thinking about going freelance or setting up a consultancy in HE?

• • My short courses offer practical guidance to help you take the first steps. Find out more at khlconsulting.co.uk/courses

• KHL Consulting Website: www.khlconsulting.co.uk

• LinkedIn Profile for Karen Heard-Lauréote: www.linkedin.com/in/profkhl

• Network for Educational Enhancement Consultants: https://www.linkedin.com/groups/14409504/

Calls to action:

• Subscribe and Share: If you enjoyed this episode or are finding this series or previous ones helpful, please subscribe and share it with your network.

• Connect on LinkedIn: I’d love to hear your thoughts on today’s podcast, so feel free to connect with me on LinkedIn: www.linkedin.com/in/profkhl

• Look Out for Series 4 Episode 1: We’ll be back soon with the next episode. Make sure you’re subscribed so you don’t miss it!