When Should You Change Up Your TV or Radio Schedule?

Send us a text

Should You Change Your Ad Schedule? Read This First.

You're finally running ads that work. But now what?

In this episode, Brandon and Caleb dig into one of the most common—and costly—questions growing businesses ask: “When should I switch up my TV or radio schedule?”

If you're using traditional media to build long-term brand equity, this episode will help you stay strategic and avoid the temptation to jump ship too early.

Inside this episode:

• The real math behind when your audience is ready to buy
• Why “changing things up” too soon can erase years of progress
• A smarter way to add new programs without starting over
• How to evaluate performance without sabotaging tomorrow’s results
• The difference between today campaigns and tomorrow campaigns—and why that matters more than ever

If you're investing in brand marketing, this episode will help you protect the ground you’ve already gained—and grow it.

Join the Maven Marketing Mastermind: MavenMethodTraining.com
Free Marketing Audit: MavenMarketingAudit.com

Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/

Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy

Episodes Mentioned In This Podcast:
https://youtube.com/playlist?list=PLT2L1HXG4SwKFVOwL3iBKPo2-tkDzY1mw&si=O_jqM1I_nZGkdVTJ

Do you have a marketing problem you'd like us to help solve? Send it to [e-mail]!

Get a copy of our Best-Selling Book, The Maven Marketer Here:
https://a.co/d/1clpm8a