What’s next for the branded budget hotel sector?

LISTEN Derek Griffin, head of acquisitions at Whitbread, speaks with Estates Gazette reporter Shifali Gorka about how the branded budget hotel sector has evolved in the last decade, why Premier Inn has become such a household name, and what the future holds for affordable travel. Derek talks about what’s driving Premier Inn’s rapid expansion across the country despite the increasing cost pressures in this tougher economy, and why the real estate industry needs to understand the wider social and economic impact of the hotel sector. A must-listen for anyone who wants to learn about where the budget hotel sector stands today and what the future holds.