Investors are pouring billions of dollars into nuclear fusion companies. The dream: transform human civilization (and power AI data centers) by providing cheap, abundant energy. But nobody’s figured out how to make it work yet.

What will it take to make fusion work at scale – and how will the world be different if it does? To answer this question, Jacob recently hosted a conversation at SXSW between Greg Piefer of SHINE Technologies, Melanie Windridge of Fusion Energy Insights, and Luke Ward of investment firm Baillie Gifford.

In this episode, the guests explain:

• The incredible promise of fusion
• What it will take to realize that promise
• How the AI boom and the demand for power is shaping the fusion industry
• Why having a ton of money flowing into the field is not necessarily a good thing

Connect with us:

• Follow Jacob Goldstein on LinkedIn, X and Instagram
• Email us at problem@pushkin.fm
• Follow Pushkin on Instagram, LinkedIn and X
• Listen to Jacob’s other show, Business History
• To listen to the show early and ad free, sign up for Pushkin+

See omnystudio.com/listener for privacy information.

Mark Barrocas is the CEO of SharkNinja, a company that sells everything from vacuums, to blenders, to beauty products. Mark’s problem is this: How do you invent new products that people want to rave about on social media?

In this episode, Mark explains:

• How SharkNinja finds product ideas
• The tradeoffs at the heart of product development
• How the Ninja Creami became a viral hit
• Why some products fail and others succeed.

Connect with us:

• Follow Jacob Goldstein on LinkedIn, X and Instagram
• Email us at problem@pushkin.fm
• Follow Pushkin on Instagram, LinkedIn or X
• Listen to Jacob’s other show, Business History
• To listen to the show early and ad free, sign up for Pushkin+

See omnystudio.com/listener for privacy information.

Hello What's Your Problem? listeners! We'd like to introduce you to a show we think you might like. Here We Go Again is a brand-new podcast, where actor, author, comedian, and former White House staffer Kal Penn takes today’s trends and headlines and asks: Why does history keep repeating itself?

In this episode: A.I. is automating thousands of jobs. But humanity's fear of technology replacing us is nothing new. Journalist and podcaster Jacob Goldstein tells Kal the story of the original Luddites during the early 1800s Industrial Revolution. They talk about how technology changes, how those changes reshape our work, and who historically gets protected and who gets left behind.

See omnystudio.com/listener for privacy information.