Episodios

  • 256 - Last ep before baby! What pregnancy has been like…
    Aug 12 2025

    In this episode, we’re answering a handful of questions about our pregnancy journey so far (36 weeks as of recording!) We talk about everything from favorite (and least favorite) parts, to how Jason’s been helping, to what’s surprised us most along the way.


    We also chatted about:

    • How we’ve prepared financially for baby
    • What it’s been like stepping back from WAIM
    • Some of the more emotional, unexpected shifts we’ve experienced

    Plus, a few questions about what work and childcare might look like and the baby’s future citizenship in Portugal.

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    1 h y 13 m
  • 255 - Our Final WAIM Launch: The FULL Recap...
    Jul 10 2025

    We just wrapped our last-ever launch of WAIM Unlimited. All while 7 months pregnant, grieving the loss of two family members, troubleshooting a broken-down car, a 5-hour medical snafu, and somehow still exceeding our high goal for our launch. Let’s break it all down.


    In this episode, we’re going to cover:

    • What actually worked (and didn’t) across email, Instagram, affiliates, YouTube, and more
    • A surprise takeaway about boosting IG Reels
    • The total revenue, MRR, and where we spent money
    • Honest reflections on marketing, momentum, and managing real life during a major launch

    If you’re curious about what went into a “final launch” of a signature program, the tactics, the lessons, and everything we did to beat our high goal this one is for you.


    ***

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    1 h y 11 m
  • 254 - Real-time FINAL launch update (3 of 3, Jason only)
    Jun 23 2025

    This is part three of our 3-part series sharing the real-time updates of our LAST-EVER launch of our un-boring coaching program WAIM Unlimited.


    As of recording this FINAL installment, we have just 12 hours left in the launch 😱.


    You’ll get an update on our total sales numbers, what went on the last week (another death in our family 💔), and the final things happening in the last day.


    🔗 Track our daily sales: https://sales.waim.co
    💻 See the coaching session tool: https://preview.waim.co (expires when launch ends)


    👉 Get all the details on our final launch of WAIM Unlimited: https://waim.co

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    18 m
  • 253 - 10 most common questions we get asked
    Jun 19 2025

    Since we've been running WAIM, certain questions come up over and over. In this episode, we’re answering the top 10 things we hear most from creative business owners who feel stuck and don't know what to do next.

    We cover:

    • How to increase sales without feeling pushy
    • How to get clarity on what you're building and who it's for
    • How to overcome fear and self-doubt
    • …and 7 more honest, practical questions that we think every solopreneur asks themselves at some point!

    Whether you're considering WAIM Unlimited or just want some grounded guidance, this episode is packed with the real stuff.


    👉 Get all the details on our final launch of WAIM Unlimited: https://waim.co

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    42 m
  • 252 - Real-time FINAL launch update (2 of 3, Jason only)
    Jun 17 2025

    This is part two of our 3-part series sharing the real-time updates of our LAST-EVER launch of our un-boring coaching program WAIM Unlimited.


    As of recording this second installment, we are 1 WEEK post-launch and have 1 week to go! (This is the "Sahara Desert" part of the launch.)


    You’ll get an update on our total sales numbers, how our boosted IG content is doing, and our adjusted plan for the next week due to a death in the family 😢.


    Hope you enjoy this and we'll share one more real-time update episode on the last day of the launch.


    🔗 Track our daily sales: https://sales.waim.co


    👉 Get all the details on our final launch of WAIM Unlimited: https://waim.co

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    23 m
  • 251 - The 3 human skills you need to be building in an AI content world
    Jun 12 2025

    With AI rapidly multiplying the amount of content flooding every platform (40m vertical videos PER DAY 😬), we’re facing an era where information is no longer scarce... it’s commoditized.

    So what actually becomes more valuable in a world drowning in content? In this episode, we share the three human skills we’re doubling down on in the year ahead. These are core skills we believe will stand out more than ever:

    • Storytelling: The shift from tip-based to narrative-driven content, and why holding attention is now a superpower
    • Transparency & Building in Public: Why your lived experience (even failures!) is your best differentiator in the age of generic content
    • Personality & Weirdness: As sameness increases, novelty becomes magnetic and showing up imperfectly is your edge

    If you’ve been wondering how to stay relevant (and energized!) as AI transforms everything, we hope this chat offers a grounded, creative direction to move forward with.

    🤠 If you want to join us for the years to come and get an inside look at how we're continuing to build calm creator businesses during the wave of AI, learn more about WAIM Unlimited: https://waim.co

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    33 m
  • 250 - Real-time FINAL launch update (1 of 3)
    Jun 10 2025

    If you love hearing the behind the scenes of a product launch, then you are going to thoroughly enjoy this 3-part series for our LAST-EVER launch of our un-boring coaching program WAIM Unlimited.


    As of recording this first installment, we are 24 hours post-launch and have 2 weeks to go!


    You’ll get to hear how our pre-launch waitlist went, where 44% of sales have come from so far, and how close we are to our initial low goal already.


    Hope you enjoy this and we’ll have two more of these episodes!


    🔗 Track our daily sales: https://sales.waim.co


    👉 Get all the details on our final launch of WAIM Unlimited: https://waim.co

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    25 m
  • 249 - How we're learning AI tools without overwhelm
    Jun 5 2025

    If you’ve ever felt like you’re already behind in the world of AI (or like you need to try every new tool just to keep up) you’re not alone!


    In this episode, we introduce the idea of slow-learning AI: a calm, intentional approach to staying curious without getting overwhelmed. We share specific strategies we’re using to create boundaries, focus our energy, and integrate tools that actually serve our business goals (instead of just distracting us with new shiny objects).


    Don’t bury your head in the sand if you are curious about AI. Take a few of our practical tips from this episode to create constraints and put YOU in the driver’s seat of educating yourself on your own timeline.


    ***


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    💌 Want practical tips to help you grow your creator business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter

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    32 m