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What is a Landing Page

What is a Landing Page

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In this episode I talk with Isaac Rudansky about what a landing page is and how to get the most out of landing pages for your business.

Isaac defines what a landing page is and when you would create a landing page for a specific campaign or market. We also talk about what makes a successful landing page, successful.

  • What is a conversion and the different typs of conversions that you may want to track.
  • A/B testing
  • Landing pages are best built in a landing page builder optimizer, not your website CMS
  • Call to action, goal of the page
Show Links
  • Landing Page Design (Udemy Course)
  • Google Optimize
  • Optimizely
  • Visual Website Optimizer
  • Unbounce
  • Lead Pages
  • Webflow
  • Conversion XL
  • Nielson Norman Group
More Website 101 Podcast
  • Email the Podcast!
  • Twitter
  • Sean on LinkedIn
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