What If the Thing You Loved as a Kid Became Your Business? | Genevieve Sweeney talks Sustainable Fashion & Knitting

What if the thing you loved as a kid became your business?

That’s the story of Genevieve Sweeney—a designer who turned her childhood love of knitting into a sustainable fashion brand worn around the world.

If you’ve ever wondered how to start a clothing brand that’s built on passion and impact, this conversation will spark ideas (and courage) for your own journey.

Genevieve Sweeney shares how she went from a five-year-old with yarn and big dreams to running a studio that employs a community and creates beautiful, sustainable pieces that last for generations.

In this episode:

• Passion to Profit: Turning a love of knitting into a professional brand
• Sustainable Fashion, Real Impact: Building a business that gives back
• Storytelling as Powerful Marketing Strategy: How showing your story—not just your products—grows your audience.

After years designing for fashion giants like Hugo Boss and Burberry, Genevieve launched a British knitwear company that supports local artisans, traditional skills, and proves you can grow a business while doing good locally.

If you’re dreaming of turning what you love into something that lasts, listen to this one! Because you’ll see just how powerful your passion can impact the world.


🔗 Connect with Genevie Sweeney
https://genevievesweeney.com/ | IG: @genevievesweeney

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