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Episode 106:

Guest Name: Larvetta L. Loftin

Guest Business: The L3 Agency

Summary Style

EPISODE SUMMARY

In this special episode of Black Businesses Matter, we launch our second annual Women’s History Season with none other than our host, Larvetta L. Loftin, founder of The L3 Agency. Reflecting on 25 years as a woman entrepreneur, Larvetta shares the realities of running a women-owned business—the challenges, the victories, and how her leadership has evolved over the years.

She also addresses the recent rollbacks on DEI initiatives, offering insights on how small and women-owned businesses can adapt and thrive in this changing landscape. As a mentor herself, Larvetta pays tribute to the individuals and organizations that have shaped her journey, including the WNBA for their resilience and Angila Faison, one of her first and longest-standing mentors.

Looking ahead, Larvetta teases exciting developments for the podcast, including the launch of BBM Mag, featuring past guests, and BBM Live, where audiences can experience live interviews and engage with esteemed guests.

If you’re a woman entrepreneur—or simply seeking inspiration from women making an impact—this is a season you won’t want to miss!

IN THIS EPISODE, I TALK ABOUT…

1. The Reality of Being a Woman-Owned Business
2. The DEI Rollback: What It Means for Women and Black Entrepreneurs
3. The Women Entrepreneurs Who Inspire Larvetta
4. BBM Mag Event
5. What brings Larvetta Joy

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To connect further with me:
Visit my website: Thel3agency.com
Connect with me on Facebook: www.facebook.com/thel3agency
Follow me on Instagram: https://www.instagram.com/larvettaspeaks/
Connect with me on Linkedin: www.linkedin.com/company/thel3agency
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