Welcome to The SaaS Growth Lab!

The SaaS Growth Lab will feature short, potent episodes designed for founders, marketers, and operators who want actionable insights to scale revenue and build enterprise value.

Hosted by Michael Becker — 11+ years in B2B SaaS growth, with experience at VC-backed startups, YC alumni, and a $500M exit at Emarsys — this show breaks down the frameworks and tactics that actually matter.

In this intro episode, Michael shares what the show is about, his background, and the topics you’ll hear: outbound prospecting systems, content that compounds, GTM strategy, SaaS valuation levers, positioning plays, and lessons from the trenches.

If you want no-BS, quick-hitting deep dives on SaaS growth, this is the place to queue up! Welcome to the show!

#BusinessGrowth #FractionalCMO #SaaSGrowth #B2BMarketing #GoToMarketStrategy #DemandGeneration

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📒 Resources

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📖 𝗚𝗘𝗧 𝗠𝗬 𝗕𝗢𝗢𝗞𝗦

🔗 CONTENT CAPITALIST: https://michaelbecker.org/product/content-capitalist-how-to-create-a-content-business-so-exclusive-customers-beg-to-buy-and-never-want-to-leave/

🔗 PRACTICES FOR SOVEREIGN LIVING: https://www.amazon.in/PRACTICES-SOVEREIGN-LIVING-Essays-Game-ebook

🎓 𝗛𝗜𝗥𝗘 𝗠𝗘

🔗 http://michaelbecker.org/services/

📌 𝗦𝗨𝗕𝗦𝗖𝗥𝗜𝗕𝗘 - 𝗕𝗟𝗢𝗚

🔗 http://www.michaelbecker.org

🌐 𝗖𝗢𝗡𝗡𝗘𝗖𝗧 - 𝗦𝗢𝗖𝗜𝗔𝗟

🔗 https://www.instagram.com/officialmbecker

🔗 https://www.linkedin.com/in/mjbecker

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