Visual Data Insights Using SAS ODS Graphics: A Guide to Communication-Effective Data Visualization

This Book presents LeRoy Bessler's guide to creating effective data visualizations using SAS ODS Graphics, drawing upon his extensive experience in information technology and data analysis. The book covers a range of chart types, including bar charts, pie charts, heat maps, bubble plots, and time series plots, emphasizing principles of communication-effective graphic design, such as ensuring readability, showing important information, and providing precise numbers. It delves into specific SAS ODS Graphics procedures like PROC SGPLOT, PROC SGPANEL, and PROC SGSCATTER, and explores advanced techniques such as using ODS LAYOUT for composite images and leveraging ODS HTML5 for interactive web-based delivery of graphs with companion tables. Throughout the text, Bessler provides practical advice on customizing graphs for clarity and impact, highlighting the importance of features like appropriate text size, color contrast, and accurate data representation.

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