Velvet Rope Playbook Podcast Por Mark Satterfield arte de portada

Velvet Rope Playbook

Velvet Rope Playbook

De: Mark Satterfield
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Welcome to The Velvet Rope Playbook, where stories of affluent marketing take center stage. Dive into the lives of fascinating characters, explore the opulent worlds they inhabit, and uncover lessons on exclusivity, influence, and the subtle strategies behind successful branding. Through tales brimming with wit, intrigue, and charm, Mark Satterfield offers insights into what truly resonates with the affluent. Whether you’re seeking inspiration, actionable advice, or simply a delightful escape, The Velvet Rope Playbook delivers stories that educate, entertain, and elevate your approach to marketing in the world of luxury. Catch all the episodes at http://VelvetRopePodcast.com and claim your FREE copy of my #1 Amazon Best Seller, The Affluent Marketing Blueprint—your guide to attracting wealthy clients. The Velvet Rope Playbook is an independent production and is not affiliated with or endorsed by any other organization."Copyright 2026 Mark Satterfield Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Welcome to High Stakes Networking
    Jan 9 2026

    In today’s bombshell episode, we expose the hidden world of ultra-wealthy dealmakers and social power players. Forget what you thought you knew about networking—this isn’t your average cocktail hour chit-chat. In the rarefied air of billionaires and hedge fund titans, the rules are different. It’s not about the size of your network but the weight of the names in it.

    At the center of this elite web is none other than Lawrence “High Stakes” Harrington, the hedge fund manager with a Rolodex worth its weight in gold. His infamous soirees, his cutthroat guest list, and his demand for value from every invitee have made him the kingpin of exclusive connections. What does it take to get on the list? And more importantly, what does it mean if you’re not?

    Join us as we take you inside the Networking Game where fortunes are made, reputations are shattered, and the stakes have never been higher.

    What You’ll Learn in This Episode:

    1. How high-stakes networking differs from traditional networking.
    2. The key principles behind creating exclusive opportunities.
    3. Insights into Lawrence Harrington’s networking strategies and what made him a power broker.
    4. Practical tips for elevating your own networking game and building connections that matter.

    Más Menos
    8 m
  • How Scandalous Stories and Silver-Tongued Salesmen Turned Ordinary Pitches Into Big-Money Deals!
    Jan 8 2026

    In this episode of The Velvet Rope Podcast, we dive into the fascinating world of high-stakes storytelling and salesmanship, featuring the unforgettable tale of "Bordeaux Bobby." Bobby wasn’t just a wine seller—he was a master of narrative, transforming simple wine tastings into grand experiences that captured the imaginations (and checkbooks) of the affluent elite.

    From orchestrating tastings aboard luxury yachts in Monaco to weaving scandalous tales that elevated every bottle he poured, Bobby demonstrated the incredible power of stories to turn ordinary pitches into extraordinary profits.

    Whether you're a service provider, luxury brand consultant, or simply curious about the art of persuasion, this episode offers actionable insights on how to:

    1. Use storytelling to create emotional connections with your audience.
    2. Turn your product or service into an aspirational lifestyle.
    3. Understand what truly motivates high-net-worth individuals to buy.

    Key Takeaways:

    The Power of Scandal and Intrigue

    1. Learn how Bobby used provocative, almost mythical stories about his wines to captivate his audience.
    2. Discover why affluent clients are drawn to products with exclusivity and an air of mystery.

    Creating Experiences, Not Just Transactions

    1. Bobby didn’t just sell wine—he sold an unforgettable experience. How can you do the same with your business?

    The Importance of Personal Branding

    1. Bobby’s linen suit, Berluti loafers, and charismatic presence were part of his “story.” Find out how your personal brand can enhance your business appeal.

    Action Step for Listeners:

    Think about a product or service you offer. What story can you tell to make it irresistible? How can you frame your pitch as an experience rather than just a transaction?

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    8 m
  • The $1 Million Email: Crafting Messages That Close Deals
    Jan 7 2026

    On the rooftop terrace of the exclusive St. Moritz Club, where high-stakes deals unfold over truffle risotto and vintage Champagne, one email was about to determine the fate of a multimillion-dollar transaction. The art of persuasion isn’t in the pitch—it’s in the precision of the message.

    Theo “Golden Quill” Saunders, a private banker known for securing yacht-sized deposits with a few well-placed words, shares a powerful insight: write like you’re already in their inner circle.

    🔑 What You’ll Learn:

    ✔️ The psychology behind emails that command attention and close deals

    ✔️ Why exclusivity and familiarity matter more than formalities

    ✔️ How to structure a message that speaks the language of affluence

    ✔️ The small tweaks that turn a cold email into a high-value conversation

    🚀 Whether you’re a luxury real estate agent, private banker, or elite service provider, mastering the $1 Million Email will elevate your client interactions—and your bottom line.

    Get all my recent podcasts and be notified when I post new episodes by going here: https://bit.ly/49Z3rzJ

    Más Menos
    6 m
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