LINKS MENTIONED:
- Rest Is The New Revenue For High-Achieving Women with Dr Shamieka Dean
- How To Relax Without Reducing Rest to Productivity

CONNECT WITH MEGAN:
Join My Inbox Community → www.megankachigan.com/email
Website → www.megankachigan.com
LinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/
Threads → https://www.threads.net/@megankachigan
Instagram → https://www.instagram.com/megankachigan/

Join the Why Isn't This Converting?" Free 5-Day challenge to get more clients from your copy by clicking here!

Know exactly what to fix in your copywriting with this "Why Isn't This Converting?" Free 5-Day Challenge. You'll get bite-sized email prompts where you’ll apply one simple, high-impact fix in just minutes to make your content convert without having to re-write everything or constantly guess at what's going to work.

If you're a coach, health practitioner, podcaster, or service provider looking to hire a copywriter, you've likely asked yourself one critical question: How can a conversion copywriter capture my authentic voice when they're not me?

This is the right question to ask because it means you genuinely care about authenticity.

Many heart-centered entrepreneurs worry that hiring a conversion copywriter means outsourcing their voice. You don’t want to trade your unique perspective, your actual way of speaking, and your values, for some generic, salesy version of themselves. And you don’t have to.

When you hire a conversion copywriter, you're investing in someone who becomes fluent in your brand voice.

What most people don't realize is that a skilled conversion copywriter doesn't write for you. They write as you. And the best compliment is when even your spouse can’t tell if I wrote it or you did!

In this episode, we answer the three questions that matter most:

• How does a conversion copywriter actually get to know your authentic voice? (Spoiler: it's not through 50 pages of questionnaires.)
• What's the real process for capturing who you are in writing? (And why one hour per month of your time is all I need.)
• Can a conversion copywriter truly match your tone without losing the conversion power? (Yes. Keep reading to find out how.)

This is for those who refuse to settle for watered-down, salesy copy. It's for business owners who know their voice is their unfair advantage, and they're ready to protect it while scaling their message.

WHAT YOU'LL DISCOVER IN THIS EPISODE

• How conversion copywriters identify and capture your authentic voice…without making you fill out a 50-page questionnaire (Spoiler: I consume your existing content instead of asking you to describe yourself).
• Find out how the DFY system works on just ONE hour of your time (because part of the ROI is saving you time!)
• Why outsourcing your copy will does NOT dilute your voice…and what actually determines whether a copywriter nails your brand (it's not what most people think).
• Discover the 3 ways I capture your authentic voice before writing a single word (including the one most copywriters skip).
• Why your voice is your unfair advantage in a market flooded with the same tools and templates…and what that means for your authority and conversion power.

➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here! https://www.megankachigan.com/copywriter-strategies-to-match-your-authentic-voice

LET'S WORK TOGETHER: https://www.megankachigan.com/dfy

CONNECT WITH MEGAN:
Join My Inbox Community → www.megankachigan.com/email
Website → www.megankachigan.com
LinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/
Threads → https://www.threads.net/@megankachigan

Instagram → https://www.instagram.com/megankachigan/

Join the Why Isn't This Converting?" Free 5-Day challenge to get more clients from your copy by clicking here!

Know exactly what to fix in your copywriting with this "Why Isn't This Converting?" Free 5-Day Challenge. You'll get bite-sized email prompts where you’ll apply one simple, high-impact fix in just minutes to make your content convert without having to re-write everything or constantly guess at what's going to work.

Should a good copywriter make you rich?

If you've ever wondered whether your copywriter is actually good, this episode gives you permission to stop measuring by the wrong metrics.

I had such an interesting conversation in a Voxer chat that I knew I had to bring it to the podcast:
"Should I evaluate how good a conversion copywriter is by how much revenue they generate?"

This got me thinking about everything I've learned and experienced over the last seven years as a DFY conversion copywriter. The truth is, most founders don't know how to evaluate whether a copywriter is actually good. So they reach for the easiest metric: revenue.

In this episode, we're breaking down what actually determines whether a conversion copywriter is doing good work, why revenue isn't always the right measure, and how you can know if you're getting real value from your investment in copywriting. Whether you're considering hiring a copywriter or you're already working with one and wondering if it's actually working, this is a practical, honest conversation you need to hear.

This is for you if you’ve wondered:

• Is my copywriter actually good, or is the problem somewhere else in my funnel?
• Should I be evaluating a copywriter based on the revenue they generate?
• If a copywriter is so talented, why aren't they rich themselves?
• How do I know if the copy did its job?
• What am I actually supposed to measure when hiring or evaluating a copywriter?
• Is it possible that great copy exists inside a broken marketing system?
• Who is responsible for marketing results?

➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here! https://www.megankachigan.com/hire-conversion-copywriter-metrics

FREE RESOURCE: Copy not converting? Increase your conversion rate in 5-minutes a day when you join my free 5-day challenge “Why Isn’t This Converting?”

CONNECT WITH MEGAN:
Join My Inbox Community → www.megankachigan.com/email
Website → www.megankachigan.com
LinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/
Threads → https://www.threads.net/@megankachigan

Instagram → https://www.instagram.com/megankachigan/

Join the Why Isn't This Converting?" Free 5-Day challenge to get more clients from your copy by clicking here!

Know exactly what to fix in your copywriting with this "Why Isn't This Converting?" Free 5-Day Challenge. You'll get bite-sized email prompts where you’ll apply one simple, high-impact fix in just minutes to make your content convert without having to re-write everything or constantly guess at what's going to work.