Unlocking Value in Contact Centers with Brad Cleveland
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Summary
In this conversation, Amas Tenumah, Bob Furniss and Brad Cleveland discusses the three levels of value that contact centers create: efficiency, customer satisfaction and loyalty, and strategic insights provided by AI. He emphasizes the importance of these levels in improving products, services, and processes.
Takeaways
there's three levels of value that contact centers create
Level one is efficiency
customer satisfaction, loyalty, if we do a good job
it's the strategic insight that AI can provide
it can still tell us, hey, here's a trend I'm seeing
Here's an opportunity to improve products and services
AI doesn't have to be perfect to provide value
Strategic insights can drive business improvements
Understanding trends is crucial for growth
Contact centers play a vital role in customer experience
Titles
Unlocking Value in Contact Centers
The Role of AI in Customer Service
Sound bites
"Level one is efficiency"
"customer satisfaction, loyalty, if we do a good job"
"it's the strategic insight that AI can provide"
Chapters
00:00 Introduction to the Contact Center Show
00:27 AI and Its Impact on Customer Interactions
00:31 Future Jobs in the Contact Center Industry