Unboring Cyber: How Sara and Kelly Bring Human and Neurodiverse Thinking Into Cybersecurity Marketing

In this episode of the Cult Products Podcast from Yaya, host Phill Keaney-Bolland speaks with Kelly Allen and Sara Carty, Co-Founders of Unboring, the studio bringing clarity, creativity, and human depth back into cybersecurity marketing. They explore why the industry leans on predictable visuals and fear-based messages, how emotional and neurodiverse perspectives shape stronger brand stories, and why consistency and simple systems help cyber companies stand out in a crowded market.