Popularity shapes our choices every day, but in today’s world, what we perceive as “popular” is often steered by algorithms, targeted ads, push notifications, and the constant pull of social media; forces we may not fully recognize. In this episode of Two Guys on Your Head, Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy […]

The post The Weighted Vest: an update on popularity appeared first on KUT & KUTX Studios -- Podcasts.

We often assume our choices reflect personal taste: selecting the “best” products, enjoying the movies we “want” to see, and listening to the music we believe is “good.” Yet underlying these decisions is the powerful influence of popularity. It doesn’t just affect what we buy—it informs how we evaluate ideas, people, and beliefs. In this […]

The post The Psychology of Popularity appeared first on KUT & KUTX Studios -- Podcasts.

Humans may take the card we swipe for granted at the grocery store when we buy food, or look at our bank balance and not even think of how unique it is that we can translate those little numbers into experiences and things. It’s merely one of the benefits of having big brains. In this […]

The post How We Determine Value (Rebroadcast) appeared first on KUT & KUTX Studios -- Podcasts.