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What if your email marketing strategy is costing you more customers than it's gaining? This episode of Turn Down the Hustle is a must-listen for T-Shirt business owners who want to avoid common pitfalls and maximize their email campaigns. Learn why sending marketing emails from Gmail is a big mistake and how using an Email Service Provider (ESP) can help you maintain professionalism and comply with the CAN-SPAM Act, ensuring your emails don't end up in the spam folder.

You'll also discover the right balance between sales-focused content and engaging storytelling. Ever wondered if you're overusing images in your emails? I'll explain how too many graphics can negatively impact your email performance, particularly on mobile devices. Plus, I tackle the emotional side of email marketing by discussing why obsessing over unsubscribes is counterproductive and how understanding the reasons behind them can help you build a more effective mailing list.

Finally, I share actionable steps and best practices to refine your email marketing strategy. From creating captivating email templates to allowing uninterested subscribers to opt-out, you'll gain valuable insights to boost your engagement metrics and reputation with your ESP. Join me for a deep dive into email marketing that will set yourT-Shirt business up for long-term success.

Do you remember running to find a pen for the quizzes in the back of your Seventeen magazine?

Well now you can relieve that feeling of anticipation to find your result with my FIRST EVER quiz!

Except we aren't trying to figure which boy band you are, but instead what your email habits say about your summer activities.

Send us a Text Message.

Are you ready to elevate your business image and communication? From @gmail.com to @(yourwebsite).com -- Discover how a branded custom domain email can transform your professional presence, enhance trust, and ensure brand consistency. In this episode, I dissect the critical shift from generic email services like Gmail and Yahoo to custom domain emails. You'll learn how this transition not only boosts your credibility but also prepares your business for future growth, allowing better management control and operational efficiency.

I also explore tangible steps for securing and setting up your own custom domain email address. From improving email security to building a robust email list, we cover the essential tools and strategies to get you started. Tune in to understand why a branded email is more than just a professional upgrade—it's a foundational element for your business growth. For additional resources and detailed guides, head over to www.sunkissedva.com/28

Do you remember running to find a pen for the quizzes in the back of your Seventeen magazine?

Well now you can relieve that feeling of anticipation to find your result with my FIRST EVER quiz!

Except we aren't trying to figure which boy band you are, but instead what your email habits say about your summer activities.

Send us a Text Message.

What if you’ve been underestimating the power of email marketing this whole time? Buckle up as I debunk the myth that social media reigns supreme. Discover why a well-executed email strategy can be a game-changer for Creative Entrepreneurs and T-Shirt sellers, with email marketing's average open rates leaving Facebook's organic reach in the dust. You'll learn firsthand how email’s 1.23% click rate can significantly outshine Facebook’s meager 0.07%, proving that email remains a powerhouse for driving sales and engagement.

I also dive deep into effective email marketing practices that can elevate your business. From understanding the distinct motivations behind social media and email use to the critical importance of segmenting your email lists, we’ve got you covered. Uncover why text-rich emails with minimal images help avoid spam filters, ensuring your messages reach your audience’s primary inbox. This episode is packed with actionable insights and practical tips that will transform how you connect with your audience and maximize your email marketing potential. Don't miss out on these game-changing strategies!

See where your email list habits fall by taking my newest quiz!

Do you remember running to find a pen for the quizzes in the back of your Seventeen magazine?

Well now you can relieve that feeling of anticipation to find your result with my FIRST EVER quiz!

Except we aren't trying to figure which boy band you are, but instead what your email habits say about your summer activities.

Send us a Text Message.

Struggling to navigate the overwhelm of Email Service Providers? My journey led me to Flodesk, and it's been a game-changer for my virtual assistant business and retail adventures. Discover how Martha and Rebecca, the brilliant minds behind Flodesk, have stripped down email marketing to its most potent and user-friendly form, perfectly echoing my entrepreneurial ethos. Tune in for the inside scoop on how I snagged a lifetime rate and cultivated an email list of 5,000 engaged subscribers, all without the stress of creeping costs. Plus, get a taste of how to access a 30-day free trial and discounted first-year subscription to jumpstart your own marketing transformation.

Wave goodbye to the whims of social media algorithms and forge a more reliable business asset with a robust email list. In this candid episode, I unveil the strategic advantages of direct subscriber communication and dissect the effectiveness of email campaign subject lines. With Flodesk's intuitive platform, from segmentation to funnels—even without a website—you'll learn the art of captivating your audience and securing your marketing future on your own turf. Whether you're a solo entrepreneur or a growing business, this episode arms you with the tools and insights to build your house on land you truly own, transforming your marketing from a rented space to a home.

Do you remember running to find a pen for the quizzes in the back of your Seventeen magazine?

Well now you can relieve that feeling of anticipation to find your result with my FIRST EVER quiz!

Except we aren't trying to figure which boy band you are, but instead what your email habits say about your summer activities.

Send us a Text Message.

From the heat of a firefighter's blaze to the warmth of a welcoming boutique, Ashley Brown's journey is as unconventional as it is inspiring. Our chat this week peeks behind the curtain of Boutique 540, where Ashley has turned a passion for vinyl decals into a bustling hub of fashion and community. Her story isn't just one of change, but of the audacious pursuit of a dream, revealing how a side gig can ignite the entrepreneurial spirit and push us toward uncharted success.

Picture a Tee Party, but not as you know it. Ashley's innovation has brewed a fresh twist on the classic social gathering, turning Tee Parties into a thriving cornerstone of her business. These aren't your grandmother's affairs; they're dynamic, digital extravaganzas that blend tradition with technology. Join us as we traverse the ins and outs of these events, from the first sip of strategy to the sweet taste of a growing nationwide customer base, proving that even the most time-honored concepts can be reinvented for the modern market.

Lastly, Ashley doesn't hold back on spilling the leaves on the realities of entrepreneurship. She's candid about the tenacity needed to keep a business blooming and the agility to adapt in an ever-evolving digital landscape. Whether you're a budding entrepreneur or a seasoned pro, there's a steep learning curve that Ashley helps flatten with her insights. If you've ever pondered bridging your passion with your profession, this episode is a blend of encouragement, strategy, and real-world lessons steeped in the experience of a businesswoman who's done just that.

Do you remember running to find a pen for the quizzes in the back of your Seventeen magazine?

Well now you can relieve that feeling of anticipation to find your result with my FIRST EVER quiz!

Except we aren't trying to figure which boy band you are, but instead what your email habits say about your summer activities.

Send us a Text Message.

Ever felt overwhelmed by the relentless demand for fresh, engaging content? Take a breather and join us as I chart a course towards a more manageable social media strategy that doesn't skimp on audience connection. This episode peels back the curtain on the power of recurring posts, those trusty templates that can become your content calendar's best friends. I'm talking about crowd-pleasers like 'Wear it Wednesday' or 'Fast Finger Friday'—simple yet potent tactics for boosting engagement and potentially ringing up sales. And because we're all about practical steps here, I'll set you up with some homework to help you track which types of posts truly hit home with your followers. Plus, get the scoop on tools that streamline your scheduling, freeing you up to focus on your passion.

Navigating the tightrope between personal and professional life is no small feat, especially when social media demands a slice of your time. But what if I told you that connecting with your audience could be as simple as sticking to what works? That's right—no need to reinvent the wheel every week. In this chat, we break down how to balance life's roles with a thriving online presence, leaning on winning strategies and reliable post formats. Tune in for a blend of encouragement and actionable advice that could reshape your approach to online engagement, and when you're ready for more tools to fine-tune your strategy, check out my website. Here's to keeping the hustle at bay and making social media work for you.

Do you remember running to find a pen for the quizzes in the back of your Seventeen magazine?

Well now you can relieve that feeling of anticipation to find your result with my FIRST EVER quiz!

Except we aren't trying to figure which boy band you are, but instead what your email habits say about your summer activities.

Send us a Text Message.

In this episode, I'm talking about the perfect blend of product offerings—from those reliable standing offers to the thrill of weekly runs. I'll share with you the strategic magic behind a well-stocked virtual shelf, where your customers find new treasures without ever feeling the sting of 'sold out' signs. I delve into the art of creating urgency while keeping the shop lights on, using a blend of in-demand products and savvy inventory management. Plus, get insider tips on curating products that not only fly off the shelves but also keep your buyers returning for more.

Ready to transform your sales with a sprinkle of fun? I'll take you behind the scenes of my ‘Tee Party’ strategy, a layered approach that fuses customer engagement with sales-boosting techniques. Imagine hosting events that give your audience a reason to celebrate with you time and again, creating a community buzz that turns casual shoppers into loyal fans. And with my Product Drop Organizer spreadsheet, you'll have a master plan to navigate the flurry of activities without breaking a sweat. It's time to elevate your business game, and this episode is the playbook you need to turn every offer into an opportunity.

Do you remember running to find a pen for the quizzes in the back of your Seventeen magazine?

Well now you can relieve that feeling of anticipation to find your result with my FIRST EVER quiz!

Except we aren't trying to figure which boy band you are, but instead what your email habits say about your summer activities.

Send us a Text Message.

In this episode, I'm dishing out the details of my own wedding prep journey, sparking a call to arms for all the matrimonial gurus out there to share their sage advice. But hold on to your veils, as we swiftly pivot towards the heart of entrepreneurial success. Imagine the potential of your T-shirt business skyrocketing as you unveil 20 fresh designs week after week, igniting a buzz that turns first-time buyers into devout followers. This isn't just about keeping your product line fresh—it's about embedding a ritual of excitement and exclusivity into your brand's DNA, ensuring that your customers are always eager for the next big drop.

Now, let's talk visibility—because in the crowded marketplace of fashion, being seen is just as important as being innovative. Join me as I lay out a marketing blueprint that stamps your brand into the minds of customers, not once or twice, but seven impactful times across their favorite platforms. Whether it's through captivating Instagram stories or engrossing live sessions, we're making sure your T-shirts are the talk of the town. And it's not all about the hustle; it's about finding that sweet spot where a well-oiled work schedule meets the creative flow, giving you the breathing room to dream up your next big hit. So, press play and prepare to transform your T-shirt business into a well-tuned machine of creativity and sales.

Do you remember running to find a pen for the quizzes in the back of your Seventeen magazine?

Well now you can relieve that feeling of anticipation to find your result with my FIRST EVER quiz!

Except we aren't trying to figure which boy band you are, but instead what your email habits say about your summer activities.