Trailer - Selling in the Paddock

Hey, I’m Georgia Stormont — Ag Sales Coach, keynote speaker, sales rep and podcast host.

Welcome to Selling in the Paddock — real sales conversations for the Ag industry.

This podcast is for sales reps, sales managers, and business owners who work in Ag and want to get better at selling — not in a pushy, polished, or corporate way — but in a way that actually works in the paddock, at the store, or sitting at a farmer’s kitchen table.

After 15 years selling in the industry, I know what it’s like to drive around with a Ute full of samples, trying to chase down a grower who’s always “too busy,” or convince a reseller to back your product when a competitor’s undercutting you by 10%.

In this show, we get into the guts of selling — things like handling objections, knowing your value, building strong relationships, closing the deal, and making sure your sales conversations stick.

You’ll get practical strategies you can use straight away, stories from the field, a few spicy takes, and interviews with people who really get Ag.

So, if you're out there doing the work — this one's for you.

Hit follow, chuck your earbuds in, and let's get into it.