• It's a fun time to be in the trades.
• Get your financial mindset in alignment with your team.
• Attending industry events can provide valuable insights and networking opportunities.
• Disconnecting from technology can lead to personal growth and reflection.
• Planning ahead can help you achieve your personal goals and adventures.
• Understanding the differences between residential and commercial services is crucial for business success.
• Targeting the right customer profile can enhance marketing efforts.
• Creating dedicated leaders for commercial and residential services can improve operations.
• Organizing your company effectively is key to scaling and success.
• Continuous learning and adaptation are essential in the business landscape.

• Navigating the Landscape Industry
• Embracing Opportunities in the Trades

• "It's a fun time to be in the trades."
• "It's a must attend event."
• "If you can pick a lane, focus on one."

This week on Trades Talk, host Justin White sits down with Paul Voresis from Delta Landscape, a second-generation landscape professional based in Sacramento, California, who shares the story of how his family’s business evolved and how he’s rethinking what leadership looks like in the green industry.

Founded by Paul’s father in 1980 after immigrating from Greece, Delta Landscape has deep roots and a powerful legacy. Paul grew up in the business but initially swore he’d never follow in his father’s footsteps. After studying construction management and briefly working in the construction industry, he returned home and took over the company in 2012, following his father’s passing. That experience, paired with a personal health scare, forced him to look at the business, and his role in it, through a different lens.

In this episode, Paul shares: • Why he shifted Delta Landscape from installation to maintenance in 2021 • How battery-powered equipment is exceeding expectations in real-world use • His thoughts on private equity, local expertise, and the future of the industry • Why work-life balance and life margin matter more than ever • The importance of vision, mission, and leading with purpose

Paul also reflects on the emotional weight of being the oldest son in a Greek family, the future of commercial landscape services, and why he believes the trades can, and should, attract top-tier talent. If you're in the green industry and thinking about where it’s going, what needs to change, and how to lead differently, this episode is a must-listen.

This week on Trades Talk, host Justin White checks in from Lake Oroville, California, where he’s kicking off a wake surfing weekend with a 7:30 AM podcast session and an already blazing 85 degrees on the deck. But before hitting the water, Justin shares three powerful insights that every business leader should be thinking about this August.

The episode opens with lessons from the Disruptors Live event featuring Ken Thomas, focused on helping landscape and service businesses scale toward eight figures. Justin breaks down three core pillars of growth: the importance of personal and team development, building strong systems like the Green Dot Operating System, and finding clarity around roles instead of simply hiring more people. The takeaway is simple but powerful: more people is not always the answer to chaos. Clean systems, smart hiring, and clear processes are.

In this episode, Justin shares: • How to implement a one page workflow to streamline your operations • Why clarity beats headcount when trying to scale • What ChatGPT 5 can now do for business leaders and teams • Why August is a make or break month for setting up the end of the year • How to stay ahead of seasonal slowdowns with smart strategy and execution

Justin also gives a quick demo of ChatGPT 5’s capabilities, including how he used it to generate a steak recipe by uploading a photo of his grill. With tools that now understand emotional tone, manage calendars, and write complex documents, the future of AI is not only here; it is business ready.

If you are leading a company and looking to finish the year strong, this episode is packed with real insights, new tools, and a sharp reminder to execute now or fall behind later.