In this episode of Top Shelf Creator, Kabrina Ashley interviews Daniel Chandler, co-founder of Hello Yeti, a company that transitioned from digital marketing to nearshore staffing. They discuss the evolution of Hello Yeti, the differences between offshore and nearshore staffing, and the importance of identifying tasks suitable for outsourcing. Daniel shares insights on building leadership teams in Latin America, the significance of cultural alignment, and the necessity of a strong digital presence for businesses. The conversation emphasizes the need for entrepreneurs to systematize their tasks and consider outsourcing as a strategic move for growth.

Takeaways

-The staffing service grew organically out of our marketing operation.

-Cost of labor in Latin America is less expensive than in the States.

-Start with admin and back office tasks when outsourcing.

-Outsourcing admin is a low-risk point of entry for new businesses.

-Cultural alignment is easier to find in Latin America compared to the Philippines.

-Every company is a media company now, whether they know it or not.

-You can find individuals in Latin America who can help with strategic tasks.

-Don't wait until your business is overwhelmed to consider outsourcing.

-You need to bring people on who are competent to help your business grow.

-Systematizing tasks is crucial before hiring additional help.

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🎉 Kabrina's Bio:

Kabrina Ashley is an Applied Neuroscience Practitioner, high performance coach, and former Disney Trainer who helps leaders understand how people actually work.

Using neuroscience and psychology as the foundation, she helps executives and high performers improve decision making, strengthen communication, and create environments where teams can perform at a high level without constant burnout.

Her work focuses on aligning leadership, behavior, and culture so organizations grow with clarity instead of chaos.

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Unlock the healing power of color and discover how your inner wisdom speaks through vibrant hues in this transformative episode with Heather Eck. If you've ever wondered how art can reflect your soul or how color therapy reveals hidden truths about your life, this episode is your guide to seeing yourself in a whole new light.

Heather Eck, a multimedia abstract artist and spirit portrait creator, shares her incredible gift of synesthesia: where sounds, emotions, and memories translate into stunning colors. She explains how recognizing these subtle hues can help you unblock emotions, embrace your true self, and even accelerate personal transformation. From the significance of surrender represented by stripes to how yellow signals identity shifts, and when you should pay close attention to the colors you attract. Heather's insights turn everyday experiences into a vivid language of self-awareness.

You'll discover:

• How to interpret the colors you wear and encounter daily as messages from your subconscious
• The surprising ways color reveals your current blocks, fears, and opportunities for growth
• The spiritual and psychological meanings behind specific hues like pink, orange, yellow, and purple
• How music and pop culture, like Taylor Swift's lyric color codes, echo your inner state and deeper truths
• Practical steps to tune into your intuition through color, and how to use art as a mirror for self-discovery

In a world full of noise, Heather's approach offers a vibrant, accessible language to connect with your inner self, helping you heal, awaken, and live more intentionally. Whether you're a skeptic, an artist, or simply curious about your hidden chakras, this episode provides tools to see your life through a more colorful, compassionate lens.

Perfect for creatives, spiritual explorers, or anyone feeling out of sync, this conversation empowers you to start listening to what your colors are telling you. Unlock your intuition, decode your emotional landscape, and discover the unique palette that is your life’s blueprint. Don't miss Heather’s exclusive guidance and her free chakra and color guide and your first step toward living more radiantly.

Heather Eck is a multimedia abstract artist and spirit portrait creator based in Raleigh, North Carolina. Her intuitive paintings serve as healing tools, guiding clients to reconnect with their divine essence through the colors of the universe.

Whether you’re exploring art as therapy or seeking to understand your subconscious signals, this episode will inspire you to see beyond the surface and embrace the vibrant message of your soul.

In this engaging conversation, Kabrina Ashley and Wes Ryan explore Wes's journey through the world of musical theater, touching on themes of loss, creativity, and the impact of Disney. They discuss the importance of play, the challenges of rejection, and the comfort found in chaos. Wes shares insights on the auditioning process, the significance of consistency, and the lessons learned during the pandemic. The conversation culminates in Wes's vision for their production company, aiming to amplify diverse voices and stories in the entertainment industry. In this engaging conversation, Wesley Ryan and Kabrina Ashley explore the themes of curiosity, play, and the importance of embracing struggle in storytelling. They discuss the hero's journey, the value of small steps in achieving goals, and the significance of generational wisdom. The dialogue also touches on collective action for social change, the human cost of art, and the role of failure in personal growth. Ultimately, they emphasize the importance of connection and support in navigating life's challenges.