If you’ve ever seen a $99 dental cleaning deal and wondered if it’s worth it, you’ll want to hear this story, including:

▪️ How $99 dental promotions can mislead and limit patient access ▪️ Why these deals may not be as good as they sound ▪️ How patient trust is affected by unclear pricing ▪️ Stories from people who felt let down by the experience ▪️ The bigger impact discount dentistry has on the profession

Some dental offices advertise low-fee cleanings to attract patients, especially those without insurance. But when you call to book, the information often changes. What sounds legal on paper can cross the line when the details aren’t disclosed up front.

The Royal College of Dental Surgeons of Ontario (RCDSO) requires that all advertising and promotions be:

• Accurate and Verifiable: Fees, services, and any conditions must be truthful and backed by facts.

• Transparent on Limitations: Any restrictions—such as “new patients only,” extra fees for exams/X-rays, or limited-time offers—must be clearly stated in the ad itself, not revealed only after a patient calls.

• Non-Misleading for the Uninsured: Promotions targeting patients without insurance cannot imply that essential care will be fully covered if additional treatment is required.

From what I've read, many patients have left negative reviews after feeling bait-and-switched, and there are repeated reports of high staff turnover in these offices, with employees leaving reviews under alias names. This is another warning sign that the culture behind the marketing may be just as shaky as the promotion itself.

If you care about honesty in healthcare and want to know what really happens behind bargain-basement dental ads, this episode is worth your time. Perhaps motivation for those to stop subscribing to marketing like this, and I hope it finds the right ears better to regulate this shady form of marketing in dentistry once and for all—especially for those of us doing it cleanly.

If you made it all the way down here, hit a like and share a comment. Until next time, peace out peeps! ✌️

📦 Amazon Store – My FAV Things https://www.amazon.ca/shop/toothlife.irene?listId=YLX0271390I3

💁🏼‍♀️ Personal Instagram – @Toothlife.Irene https://www.instagram.com/toothlife.irene

🙋🏼‍♀️ Facebook – Irene Iancu https://www.facebook.com/irene.iancu

💃🏼 TikTok – @Toothlife.Irene https://www.tiktok.com/@toothlife.irene

🛒 Online Store & Instagram – @Toothlife https://www.instagram.com/toothlife

🥼 Office Instagram – @ToothlifeStudio https://www.instagram.com/ToothlifeStudio

🎤 Podcast – @ToothorDare.Podcast https://www.instagram.com/ToothorDare.Podcast

🔗🌲 All the Cool Links https://linktr.ee/TOOTHLIFE.IRENE

How do you determine if someone truly has bacterial-induced bone loss? When a patient presents with bone loss, periodontal disease is one of the most common causes, but not always. What else could it be?

In this episode, we discuss various factors contributing to bone loss and recession, with malocclusion being a significant one.

We discuss:

• How a slight vertical defect can lead to deterioration of bone.
• What is traumatic occlusion, and how is it identified?
• How old restorations contribute to occlusal issues
• What to look for before jumping straight to perio as the cause

Our friends at Designs for Vision brought this episode to you.

Designs for Vision is providing a 45-day trial of their loupes to our listeners! No strings attached. If you don't love the loupes, simply send them back for a refund.

To learn more, visit

https://www.designsforvision.com/DentHtml/D-InfinityGA.htm

📲 Questions or Episode Topic Requests?

@toothlife.irene — Check the top 3 pinned posts to access the download and leave your questions in the comments.

We'll be answering them in upcoming episodes!

Until next time, Peace out peeps! ✌️

_______________________________________

📦 Amazon Store with my FAV things:

https://www.amazon.ca/shop/toothlife.irene?listId=YLX0271390I3

Follow on Social Media:

_______________________________________

💁🏼‍♀️Personal Instagram @Toothlife.Irene

https://www.instagram.com/toothlife.irene

Personal Instagram: @victoriaarmaly_

https://www.instagram.com/victoriaarmaly_

🙋🏼‍♀️Facebook Irene Iancu

https://www.facebook.com/irene.iancu

💃🏼TikTok @Toothlife.Irene

https://www.tiktok.com/@toothlife.irene

🛒Online Store and Instagram @Toothlife

https://www.instagram.com/toothlife

🥼Office Instagram @ToothlifeStudio

https://www.instagram.com/ToothlifeStudio

______________________________________

🎤Podcast @ToothorDare.Podcast

https://www.instagram.com/ToothorDare.Podcast

_______________________________________

🔗🌲Cool links in my Linktree

https://linktr.ee/TOOTHLIFE.IRENE

Your girl Irene sits down with Britt Glauz, better known online as @brushwithbritt, to talk all things content creation, dental hygiene advocacy, and what it’s really like to step into (and stay in) the spotlight. Britt shares her journey from clinical practice to becoming an influential voice in the dental community, how she balances patient care with online work, and the lessons she’s learned from both praise and criticism.

She also opens up about winning the World Hygienist Award and what that means for her mission to improve public prevention and reach underserved populations.

We cover:

▪️ Balancing clinical work with online content creation

▪️ Navigating criticism and protecting your mental health

▪️ Key marketing differences in dental hygiene regulations between Canada & the U.S.

▪️ Creative strategies for reaching underserved communities

▪️ How winning the World Hygienist Award shaped her career and advocacy work.

If you’re curious about building your brand, expanding your clinical career, or making an impact through dental hygiene advocacy, this conversation is for you.

Connect with Britt: Instagram → @brushwithbritt TikTok → @brushwithbritt YouTube

If you made it all the way down here, hit a like and share a comment.

Until next time, Peace out peeps! ✌️

_______________________________________

📦 Amazon Store with my FAV things:

https://www.amazon.ca/shop/toothlife.irene?listId=YLX0271390I3

Follow on Social Media _______________________________________

💁🏼‍♀️Personal Instagram @Toothlife.Irene https://www.instagram.com/toothlife.irene

🙋🏼‍♀️Facebook Irene Iancu https://www.facebook.com/irene.iancu

💃🏼TikTok @Toothlife.Irene https://www.tiktok.com/@toothlife.irene

🛒Online Store and Instagram @Toothlife https://www.instagram.com/toothlife

🥼Office Instagram @ToothlifeStudio https://www.instagram.com/ToothlifeStudio

_______________________________________

🎤Podcast @ToothorDare.Podcast https://www.instagram.com/ToothorDare.Podcast

_______________________________________

🔗🌲Cool links in my Linktree https://linktr.ee/TOOTHLIFE.IRENE