Time Literacy: The Missing Link Between Your Schedule and Your Wealth with Zoya Lehrer

Success on paper can still feel like chaos at home, especially when you are the default manager of everyone’s schedule. In this episode of Talk Wealthy To Me, Michelle sits down with Zoya Lehrer, fintech and digital innovation leader turned founder of Orgo, a family logistics calendar built to reduce mental load for multi-sport, active families.

Zoya shares her journey from immigrating from Ukraine to the U.S. at age 9 with her mom and $8 in their pockets, to building a 20-year career in financial services, to betting on herself and going all in as an entrepreneur. Together, they talk about the real financial considerations behind leaving a salary, how to think through “the how” of funding your idea (bootstrapping vs. raising capital), and the “boring but critical” business decisions women can’t afford to ignore.

You will also hear the concept Zoya is championing: Time Literacy. Because time equals money, and the way we plan our days shapes our peace, our productivity, and our wealth.


Orgo is the smart logistics calendar for multi-sport, active families on the go. It doesn't just show when things happen; it shows you the hidden details of how events will happen successfully (with prep time, drive time, early arrival, carpool drivers, route optimization, and personalized notifications). Plus, Orgo teaches kids Time Literacy® - an executive skill for life. Orgo in the home means no more mental math, just productive days filled with clarity, confidence, and control.

Go to www.orgoHQ.com to learn more and start your 7-day FREE trial today.
Use Code ORGO25 for 25% off the annual plan for the whole family!

Follow us on:
IG @orgoapp and @zoyasportsmom
LinkedIn: www.linkedin.com/zoyalehrer

And if you’re ready to build wealth with clarity and confidence, connect with the Women in Wealth community.

Connect with Michelle: https://www.instagram.com/women_in_wealth
Learn more about Women In Wealth: https://womeninwealth.co/