Steve and Robin Boehler of Mercer Island Group join us to explain what fuels the best work from the world’s biggest brands and agencies of all sizes. Industry veterans, they’ve seen firsthand the powerful combination of creativity and collaboration. Agency advantages. Industry trends. Discovering insights that shape campaigns. We cover it all.

The conversation doesn't end here! Find us on Facebook, Instagram and LinkedIn, sign up for our newsletter, or send us an email at: info@thinkdenovo.com with the subject "Dear de Novo."

Links:

Mercer Island Group

Creative Briefs:

Splenda Stevia Ad: Sweetest Thing You Could Grow

Pella Windows and Doors: Make Life Brighter

Tubi: Cowboy Head

de Novo Account Manager Ashley Burdt joins the podcast to discuss all the ways you can see the bigger picture and connect the dots in your marketing. From maximizing your investment in content, to balancing data and numbers with impactful storytelling, we talk tips and tricks to keep things cohesive. We also cover the Met Gala, more Tariff Talk, and a fun (but practical!) campaign from Barilla pasta.

The conversation doesn't end here! Find us on Facebook, Instagram and LinkedIn, sign up for our newsletter, or send us an email at: info@thinkdenovo.com with the subject "Dear de Novo."

Links:

Think Fresh: Sales & Marketing Episode

Creative Briefs:

Barilla X Spotify Playlist Campaign

This month, Jen & Ryan welcome de Novo's Digital Lead, Ally Machala, to talk all things SEO and how AI is impacting the landscape for marketers and creators. They also dive into the WNBA draft, tariffs, and a wildly successful rebrand from a popular beverage company.

The conversation doesn't end here! Find us on Facebook, Instagram and LinkedIn, sign up for our newsletter, or send us an email at: info@thinkdenovo.com with the subject "Dear de Novo."

Links:

Tariff Talk:

(Correct) iPhone Cost Reference

Creative Briefs:

Poppi Rebrand