The sports venues looking every which way to expand; will a dispersed Winter Olympics work?
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The sports venues looking every which way to expand; will a dispersed Winter Olympics work?
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James Emmett in Brisbane and David Cushnan in London reflect on conversations with Australian Open CEO Craig Tiley and his top team, and explain how the expansion - outwards and upwards - of Melbourne Park hints at a new trend across sport's major events - and opens up the opportunity to create new sponsorship, entertainment and fan-friendly spaces.
There's also time to look ahead to the Winter Olympics in Milan-Cortina, which begins on Friday, and will be spread across Northern Italy - bringing with it the potential for operational and sustainability challenges, that will help determine the future of the winter Games ahead of regional editions in the French Alps (2030), Utah (2034) and, most likely, Switzerland (2038). Plus, there's a run-through of the broadcast innovations Olympic Broadcast Services are rolling out for the Games.
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Leaders Week London is moving to Stamford Bridge, home of Chelsea FC. We’ll see you on Wednesday 7th and Thursday 8th October. For more details visit leadersinsport.com/leadersweek