The real cost of low conversions: How I lost $80K in my first year and what you can learn
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The real cost of low conversions: How I lost $80K in my first year and what you can learn
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In this episode of the Unstoppable eCommerce podcast, I share my journey of starting my first business and losing over $80,000! I share the expensive lessons I learned along the way and what you can learn from them (without losing money!). Learn about the importance of optimising your websites for conversions.
Spoiler alert! Driving traffic to a website is futile if the site is not converting visitors into customers. I encourage you to focus on your website's performance before spending any money on traffic.
Episode Highlights:
- My first eCommerce business (00:00)
- The costly mistakes of early entrepreneurship (03:00)
- Understanding your conversion rates (05:52)
- Optimising your website for conversions (08:50)
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