The inspiring story behind Drybrew the innovative brand turning real coffee into chewable cubes, John Schade.

John Schade is the co-founder of Drybrew, the innovative brand behind chewable coffee cubes. Originally from New Jersey, John began his career in commodities trading before pivoting into entrepreneurship with his girlfriend.
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Inspired by a disappointing taste test of edible coffee from Shark Tank, the pair discovered Dryvroom through a Google search and later partnered with the company to relaunch and scale it. Today, Drybrew offers a convenient, sugar-free, and flavorful coffee experience on the go, with products designed for active lifestyles.
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John is leading the brand into its next chapter, including organic blends, decaf options, and premium collaborations with artisan roasters.