• The WordBirds Podcast with Chris Willis

  • De: Axios HQ
  • Podcast

The WordBirds Podcast with Chris Willis

De: Axios HQ
  • Resumen

  • Words build relationships, ignite interests, and power epic journeys in the business world.

    Why it matters: Effective communication is like the secret sauce for strengthening brands, reinforcing viewpoints, and generating revenue. It's about savoring quality and making an impact with every word.

    • Words are the magical glue between your business and your customers, capturing interest and driving action.


    • Great communication opens doors to opportunities and builds stronger connections.


    The big picture: Tune into each episode of WordBirds podcast where we shine a light on the power of impactful messaging, featuring executives, experts, and thought leaders.

    • Discover the art of personalization and the need for standout, engaging messaging.


    • Learn how to sprinkle some magic into your communication, engaging employees and attracting loyal customers.



    What’s next: This season, we're taking a deep dive into corporate communications with insights from CCOs and communication leaders.

    • Get the lowdown on strategies to elevate communications and position pros as strategic partners.


    • Host Chris Willis, Axios HQ’s Chief Marketing Officer, and his guests share valuable tips on reigniting your impact with fun, actionable discussions.
    © 2025 The WordBirds Podcast with Chris Willis
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Episodios
  • Emergency Episode: How to Actually Get Hired in Comms Right Now
    Apr 23 2025

    🔍 It’s a tough market. But if you're in comms and looking for your next job, this episode is your playbook.

    💥 In this episode, recruiter Brooke Kruger breaks down:

    • The top resume red flags and why design ≠ substance
    • What actually makes you stand out on LinkedIn
    • Why clarity > cleverness in a job search
    • The rise of consulting-as-career in comms
    • How to stop being invisible — and get noticed

    👀 Whether you're job-hunting, consulting, or just future-proofing, this is a must-listen.

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    24 m
  • How to Listen: Oscar Trimboli's Method to Better Communication
    Mar 6 2025

    Oscar Trimboli – best-selling author, award-winning podcast host, and workplace listening expert is on the show!

    1 big thing: Most of us listen poorly and that has a surprising impact on leadership, meetings, and productivity.

    Why It Matters: Better listening means more effective communication, shorter meetings, and stronger organizational alignment.

    • Simple, research-backed strategies to shift from hearing words to understanding true meaning.

    Tune in to start transforming how you lead and communicate—because effective listening is the ultimate competitive edge.

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    35 m
  • Plan for the Best, Prepare for the Worst: Mastering Proactive vs Reactive Comms
    Feb 27 2025


    1 big topic: We're exploring the nuanced difference between proactive planning and reactive responses. In a world where every comms moment counts, understanding when to lead the narrative, and when to pivot, is crucial.

    Jennifer Kaplan, CEO of Evolve PR and Marketing, shares her 25+ years of expertise on turning potential PR disasters into brand victories.

    What to expect:

    • Real-Life Examples: From pre-launch buzz for museum exhibits to crisis pivots that save reputations, Jennifer breaks down how proactive planning drives results.
    • Actionable Advice: Get practical steps for building a comprehensive communications strategy. Learn how to forecast challenges, craft timely messaging, and maintain authenticity even when the unexpected happens.
    • The Balancing Act: Discover why a touch of spontaneity can be as effective as a pre-scripted planand how to balance genuine voice with structured messaging.

    Key Takeaway: In today’s real-time media environment, owning your narrative before it owns you isn’t just smart. It’s essential.

    Tune in now for a candid, no-holds-barred conversation that challenges conventional PR wisdom and empowers you to control your brand’s story from the get-go.

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    24 m
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