In this episode… What happens when voiceover starts to feel routine?

Linda sits down with voice actor and improv performer Elena Hollander to talk about losing—and reigniting—that creative spark. From the monotony of constant auditions to the mental toll of dry spells, they get real about what it takes to stay inspired in a career that often feels like shouting into the void.

Elena shares how improv, play, and taking unexpected risks in the booth have helped her book some of her biggest work—and actually enjoy the process again. Plus, they dive into practical ways to break out of autopilot, reconnect with your creativity, and bring more authenticity into your reads.

If you’ve been feeling stuck, bored, or just going through the motions… this episode will remind you why you started.

In this episode of The Voiceover Gurus Podcast, Linda chats with Susan Berkley about her journey from radio and the Howard Stern show to becoming the voice of major brands like AT&T and Citibank, and building a production and coaching business.

They explore how the industry changed from in-person auditions and ISDN to online studios, IVR work, pay-to-play platforms, and direct marketing—plus practical advice on finding authenticity, marketing yourself, and adapting across decades.

Susan shares lessons on entrepreneurship, coaching, and longevity in voiceover, with tips for newcomers and seasoned pros alike.

• How radio early beginnings shaped a resilient voice actor
• The transformative impact of the internet on the voice business
• Real stories of rejection, reinvention, and the power of marketing
• Practical tips on staying authentic and flexible in a changing industry
• The importance of community, mentorship, and giving back
• Secrets behind landing major clients like AT&T, Citibank, and lifetime success stories
• Resources for new voice artists: from pay-to-play to direct outreach

• Voiceover.GURU
• Voiceover Gurus Community — Connect and grow

Connect with Susan Berkley:

• LinkedIn
• Twitter