In this final episode of our Spring Clean Your Online Presence series, Alyssa Avant walks you through creating a simple, Christ-centered spring marketing plan. Learn how to set realistic goals for May, choose your marketing channels wisely, repurpose your content, and stay faithful and focused without getting frantic. Plus, get a sneak peek at what's coming for the podcast in May!

In this episode of the Christian Business Advantage Podcast, host Alyssa Avant continues the April series, Spring Clean Your Online Presence, with a focus on how to freshen up your WordPress website. Your website is often the first impression potential clients or ministry partners get—so it’s important to make sure it’s clean, updated, and functioning well.

Alicia shares practical tips to help you:

• Review and update your homepage, about page, and services/products
• Check for broken links using the Broken Link Checker plugin
• Refresh visuals to stay on-brand across platforms
• Ensure mobile responsiveness
• Keep plugins and backups up to date with tools like UpdraftPlus
• Audit each page to maintain functionality and relevance

She also discusses the value of having a website maintenance plan and shares how her team helps Christian business owners keep their websites running smoothly.

✨ Need help maintaining your WordPress site? Visit alyssaavantandcompany.com to learn more about Alyssa Avant and Company's website maintenance packages.

📣 Join the free Christian Business Advantage Facebook Group for Christian authors, speakers, and coaches to connect with like-minded entrepreneurs.

Today we're continuing our April series, Spring Clean Your Online Presence. In this episode, we’re diving into social media and how to give your profiles the TLC they deserve. I’ll walk you through a practical audit of your bios, links, images, and content strategy. Plus, I’ll share tips for updating visuals, refreshing lead magnets, and staying on-brand. Don’t miss this helpful info—including a heads-up on upcoming changes to Facebook Lives!

In this first episode of our April series, Spring Clean Your Online Presence, we’re diving into how to declutter and refresh your email marketing strategy. From cleaning up your list and updating your welcome sequence to creating a nurture sequence and staying consistent with your schedule, this episode is packed with practical steps to help Christian authors, speakers, and coaches realign their email marketing with their current message and goals.

Plus, I’ll share how setting a monthly content theme can help you simplify your email strategy and repurpose content across platforms.

Struggling to keep up with content creation? In this episode, I’m sharing my go-to tools, templates, and time-saving hacks for effortless content repurposing. From Descript for transcription and video editing, to Headliner for audiograms, and Canva for plug-and-play social media templates, these tools will help you work smarter, not harder. I’ll also cover scheduling tools like PostPlanner and the importance of having reusable email templates. Tune in to learn how to streamline your content process and stay consistent without the overwhelm!

[Need help with content repurposing? Schedule a free 20-minute consult at alyssaavantandcompany.com/]

In this episode, we’re continuing our content repurposing series by helping you determine which content format—podcast, blog, or video—is best for connecting with your audience. I’ll walk you through the pros and cons of each format, how to assess where your audience is spending their time, and how to make one core message work across multiple platforms. Tune in for practical tips on building an online presence as a Christian author, speaker, or coach.

In this episode of the Christian Business Advantage Podcast, we’re diving into how to transform your existing content—whether it’s a sermon, keynote speech, or book chapter—into multiple formats that expand your reach and impact. Learn how to repurpose your words into blog posts, social media captions, lead magnets, courses, devotionals, and more!

I’ll also share my top tools for transcribing and repackaging content quickly, including Descript and ChatGPT, to help you streamline the process.

Don’t let your valuable content sit unused—tune in and discover how to maximize your message effectively!

In this episode of The Christian Business Advantage Podcast, host Alyssa Avant continues the March series on content repurposing. She breaks down a step-by-step framework to maximize your content, ensuring it works for you long-term. Learn how to identify evergreen content, create a content bank, and implement the 3-to-1 rule (or even 5-to-1!) to repurpose your content efficiently across multiple platforms. Whether you're a Christian author, speaker, coach, or virtual assistant, this strategy will help you streamline your content creation and marketing efforts. Tune in to discover practical tips to save time while expanding your reach!