The Viral Illusion

You’ve heard the hype—“just go viral” and watch your business explode. But what happens when your moment in the spotlight turns into a PR disaster, a meme, or a magnet for the wrong clients? In this episode of Marketing Is Mind Control, The Nerd unpacks why going viral is not a strategy—it’s a liability. We’ll look at:

• The hidden psychological cost of virality (for you and your audience)
• Why algorithmic attention ≠ aligned audience
• The recent viral CEO scandal and what it really teaches us about visibility without consent
• Why real marketing isn’t about shock—it’s about sustainable magnetism
• How to build a business that doesn’t rely on internet roulette

If you’re tired of being told that chaos is a shortcut to growth, this episode will inspire you with the clarity and strategy to show up without selling out.

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