The Untold Opportunities in Group Homes and Non-Skilled Care for Everyday Caregivers

Welcome back to Care to CEO, the podcast that empowers caregivers, everyday people, and underdogs to embrace their inner entrepreneur - especially in the care industry. In today’s episode, host Crystal Smith, a trailblazer in group homes and behavioral health housing, to uncover a business opportunity most of us have never even considered owning: the group home and non-skilled care business.

Crystal shares her inspiring journey from caregiver to CEO, breaking down myths about the industry, revealing how accessible and rewarding this work can be, and giving step-by-step insights from her own experience.

Whether you’re a CNA, a home health aide, or someone with a passion for helping others, Crystal’s story and practical advice show that you don’t need a trust fund or a fancy degree to build a legacy -- just heart, determination, and the willingness to start. Get ready for a real, raw conversation that might just change the way you see your future.

Timestamps:

00:00 Understanding Group Homes

03:11 Impromptu Park Outing Success

09:12 Starting a Home Care Business

10:32 Balancing Daily Tasks and Ambitions

15:03 Opportunity in First Responder Care

18:03 "Quick Success in Home Care"

21:08 Insightful Real-World Business Examples

26:28 Endless Demand for Care Services

29:50 "Empowering Frontline Caregivers"

31:36 Motivation: Key to Overcoming Challenges

36:37 Pushing Through Challenges

39:47 Seeking Guidance at Conventions

41:53 Relatable Success through Hardship

44:43 "What Would Crystal Do?"

Care to CEO - Podcast Show Website - https://caretoceo.com/

Crystal Smith - https://www.crystalsmithandco.com/

TopHealth - https://tophealth.care/