Episodios

  • Audience Research: Analyzing the Data
    Mar 28 2025

    In this insightful episode of The Unspoken Truth, Jay Black and Kyna Baker uncover how tapping into audience insights can transform your business—and turn your clients into loyal brand ambassadors. They emphasize that understanding client needs goes beyond demographics and requires deep listening, timing, and addressing the real challenges your audience faces.

    Jay and Kyna also explore how to incorporate these insights into your business strategies, create offers that resonate, and ensure your goals align with audience expectations. They highlight the importance of setting realistic benchmarks and avoiding the trap of comparing your journey to others.

    If you’re ready to use data to cultivate stronger client relationships and create a thriving, audience-centered business, this episode offers practical strategies to get started.

    Want to create lasting impact and loyal clients? Learn how to make audience insights work for you.

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    1 h y 3 m
  • Audience Research: Understanding Your People
    Mar 28 2025

    In this value-packed episode of The Unspoken Truth, Jay Black and Kyna Baker reveal why deep audience research is the key to scaling your business effectively. They emphasize that understanding your ideal client goes beyond numbers—it’s about tapping into personal experiences, identifying pain points, and creating solutions that resonate.

    Jay and Kyna provide a clear framework for gathering client insights, refining offers, and enhancing the client experience while stressing the importance of seeking feedback and developing a thick skin to handle honest responses.

    If you’re ready to stop guessing and start building offers that truly meet your audience’s needs, this episode equips you with the tools to create client-centered growth and long-term success.

    Want to take your business to the next level? Start by listening to your audience.

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    44 m
  • Why You May Be Stuck as a Leader
    Mar 28 2025

    In this thought-provoking episode of Unspoken Truth, Jay Black and Kyna Baker dive into the hidden complexities of leadership that solopreneurs and business owners often overlook. They unpack the dangers of perfectionism, the challenges of delegation, and the importance of trust and audience engagement in building a thriving business.

    Jay and Kyna also tackle imposter syndrome and challenge listeners to define leadership on their own terms, highlighting the importance of self-acceptance and investing in personal growth. Whether you’re a solopreneur ready to scale or a leader managing a growing team, this episode provides actionable steps to evolve your leadership style and build a sustainable business foundation.

    Ready to lead with confidence and clarity? Tune in to discover how to redefine leadership and step fully into your power.

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    1 h y 15 m
  • Stepping Up as the Leader of Your Team
    Mar 28 2025

    In this powerful episode of The Unspoken Truth, Jay Black reveals why valuing and empowering your team is the secret to sustainable business growth. She shares her personal journey of learning to lead with gratitude, create a culture of open communication, and recognize the contributions of administrative professionals—highlighting how these practices can elevate not only your team but your entire business.

    Jay’s insights offer a clear roadmap for building a team that thrives, remains engaged, and contributes to long-term success. If you’re looking for practical strategies to enhance team performance and strengthen your leadership foundation, this episode is packed with actionable takeaways.

    Want to cultivate a high-performing, loyal team that fuels business growth? This episode shows you how.

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    34 m
  • What Makes an Industry Leader?
    Mar 28 2025

    In this eye-opening episode of Unspoken Truth, Jay Black and Kyna Baker pull back the curtain on what truly defines authentic leadership—and how to avoid falling for self-proclaimed gurus who talk the talk but don't walk the walk and lack real experience.

    They explore the key traits of impactful leaders, including empathy, adaptability, and responsibility, while highlighting the importance of creating other leaders and nurturing genuine growth in the community. Jay and Kyna also offer practical tips on choosing mentors who lead with authenticity and proven results.

    If you’re serious about scaling your business and want to surround yourself with mentors who embody real leadership, this episode will give you the clarity you need.

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    1 h y 4 m
  • Who Should You Listen To?
    Mar 28 2025

    In this thought-provoking episode of The Unspoken Truth, Jay Black and Kyna Baker reveal the hidden challenges of leadership and decision-making that most entrepreneurs don’t talk about. They unpack why self-awareness and understanding your coaching business model are key to filtering advice and making aligned decisions that lead to sustainable growth.

    You’ll also discover how to leverage guidance from business coaches, mentors, and audience feedback without losing sight of your vision. But more importantly, Jay and Kyna emphasize that the power to make the right decision lies in your hands.

    If you’re ready to lead with clarity and confidence, this episode will give you the tools to make decisions that align with your business goals.

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    36 m
  • Quarter Business Planning: How Service Providers & Coaches Prep to Grow, Scale, and Lead
    Mar 28 2025

    Join Jay and Kyna as they provide a vital framework for business planning and execution, specifically tailored for coaches and service providers navigating the journey of business building and scaling. They stress the importance of realistic planning, advocating for a thorough assessment of capacity before committing to ambitious goal setting. The discussion emphasizes the need for a mindful presence in your business, proactive team preparation for upcoming initiatives, and the wisdom gained from analyzing past experiences. Learn how strategic quarter planning and a focus on future planning are integral to achieving significant business growth. Jay and Kyna also explore the critical elements of client management, the guiding influence of leadership, and the cultivation of a proactive entrepreneurial mindset as key success strategies for overcoming business challenges and maximizing time management effectiveness.

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    54 m
  • Masterminds for Coaches: What to Know Before You Join One
    Mar 28 2025

    This episode of The Unspoken Truth, hosted by Jay Black and Kyna Baker, serves as a vital guide for coaches and service providers considering or currently participating in masterminds. They cut through the noise to reveal the foundational values and the critical need for self-reflection to ensure a fruitful experience. The conversation unpacks how accountability, authentic collaboration, and genuine community support are cornerstones of effective peer groups, driving tangible business growth. Jay and Kyna also shed light on the repetitive process of idea refinement and the importance of establishing sustainable practices that foster long-term impact in the realm of entrepreneurship. Tune in for actionable insights that will empower you to leverage the power of collective minds and elevate your coaching journey.

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    48 m
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