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Everyone’s a creator now, especially the people who never wanted to be. Founders, VCs, product managers... they’re all publishing, performing, and building personal brands in public.

In this episode of In the Feed, Pratyush explores the strange, quiet shift where builders are now storytellers, and creators are being pushed behind the scenes.

We ask:

• What happens when startup CEOs get better reach than full-time creators?
• Why does algorithmic attention reward status over originality?
• Where do actual creators fit in this new ecosystem?

If you’ve felt invisible in a sea of polished founder content, this one’s for you. It’s not about resentment. It’s about reclaiming what creators do best: seeing things clearly, and telling the truth before it trends.

Topics covered:

• The burnout loop between founders & creators
• Ghostwriting culture and creative commodification
• How to own your POV in a performative world
• Building depth when others are optimizing for reach

This episode is for:
Creators. Freelancers. Designers. Storytellers.
Anyone still building without the spotlight and trying to make it matter.

About Pk:
Pratyush has been a designer for more than 6 years. He started creating content to share his knowledge and establish a connection between design and business. He believes that knowledge grows by sharing and he wants to do just that. He is in a journey to help fellow freelancers and content creators make a profitable career.

Connect with Pk: LinkedIn | X | YouTube

If you are liking the show, please share it along! Its free.
Support the show to help us keep creating awesome content.

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To connect DM me here: https://www.instagram.com/pratyushkumar_pk/
Will be waiting to talk to you.
Cheers!

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What keeps a creator going when the money isn’t?

In this solo episode, Pratyush takes you on a raw, vulnerable, and unfiltered journey into the reality of building when you're broke, not just financially, but emotionally and mentally too.

This isn’t just a podcast episode. It’s a mirror, a reset, and a permission slip for every underdog who's still creating while silently surviving.

In this audio experience, we explore:

• The emotional toll of creating with zero returns
• The shame around not monetizing your passion
• The difference between passion and profit
• Real stories of quiet persistence
• Why creating while broke still matters
• How to reclaim your identity when the numbers don’t match the effort

If you’ve ever whispered “what’s the point?” while still pressing record, this episode is the answer you didn’t know you needed.

About Pk:
Pratyush has been a designer for more than 6 years. He started creating content to share his knowledge and establish a connection between design and business. He believes that knowledge grows by sharing and he wants to do just that. He is in a journey to help fellow freelancers and content creators make a profitable career.

Connect with Pk: LinkedIn | X | YouTube

If you are liking the show, please share it along! Its free.
Support the show to help us keep creating awesome content.

Support the show

To connect DM me here: https://www.instagram.com/pratyushkumar_pk/
Will be waiting to talk to you.
Cheers!

Send us a text

We live in an era obsessed with numbers - reach, likes, followers, engagement rates. But what happens when you’re doing everything right… and the metrics still don’t move?

In this episode of In The Feed, we explore a question creators rarely ask out loud: If growth isn’t visible… is it still real? Host Pratyush peels back the illusion of "growth equals visibility" and invites you into a quieter, more powerful narrative. One where growth is defined by alignment, clarity, and inner evolution, not just dashboards.

If you've ever doubted your progress because it didn’t trend, if you've burned out trying to perform “success” online, or if you’re ready to reclaim your definition of winning, this is your space.

Featuring reflections on emotional resilience, creative identity, hidden growth signals, and a quiet dare that might just shift how you show up forever.

If you’ve been showing up but still feel unseen, this one’s for you.

Timestamps:

00:00 Intro

01:27 The Episode That Changed a Life

02:45 The Realest Metric of All

03:37 Why We Obsess Over Numbers

04:28 Expression vs. Impression: The Metrics Trap

05:15 Creators Who Win Quietly

06:08 The Moment You Stop Posting for Proof

06:30 Rethinking Growth

07:53 5 Real Growth Metrics That Algorithms Can’t Track

09:33 Felt Metrics vs. Feed Metrics

09:59 The Truth About Consistency and Creativity

10:23 The Quiet Win That No One Saw (But Changed Everything)

10:46 A Radical Suggestion

11:28 The Final Reframe

11:44 The Quiet Dare

12:18 Outro

About Pk:
Pratyush has been a designer for more than 6 years. He started creating content to share his knowledge and establish a connection between design and business. He believes that knowledge grows by sharing and he wants to do just that. He is in a journey to help fellow freelancers and content creators make a profitable career.

Connect with Pk: LinkedIn | X | YouTube

If you are liking the show, please share it along! Its free.
Support the show to help us keep creating awesome content.

Support the show

To connect DM me here: https://www.instagram.com/pratyushkumar_pk/
Will be waiting to talk to you.
Cheers!

Send us a text

What happens when you keep building and no one sees it? This raw, solo episode is a cinematic deep-dive into the quiet chaos behind creative progress. From burnout and breakdowns to small wins and identity resets, Pratyush shares the truth behind the invisible work, the part of your journey that doesn’t get claps, likes, or viral moments… but changes everything.

If you’ve ever questioned your worth, paused your passion, or felt lost in the middle of your creative climb, this episode is your permission to continue. Quietly. Honestly. Unapologetically.

Whether you’re a designer, creator, founder, or just in the fog, this one’s for the ones still working in the shadows. Your story matters, even when it’s not seen.

About Pk:
Pratyush has been a designer for more than 6 years. He started creating content to share his knowledge and establish a connection between design and business. He believes that knowledge grows by sharing and he wants to do just that. He is in a journey to help fellow freelancers and content creators make a profitable career.

Connect with Pk: LinkedIn | X | YouTube

If you are liking the show, please share it along! Its free.
Support the show to help us keep creating awesome content.

Support the show

To connect DM me here: https://www.instagram.com/pratyushkumar_pk/
Will be waiting to talk to you.
Cheers!

Send us a text

In this episode of In the Feed from The Underdog Protagonist, we dive into the deeper side of personal branding and the quiet burnout many creators are facing today. From the polished, performative trends to the cookie-cutter templates we all seem to be stuck in, we explore the question: Has personal branding lost its soul?

Pratyush reflects on the overwhelming pressure to stay relevant and the fear of not fitting in, all while discussing how personal brands are slowly becoming homogenous. He shares the painful truth about optimizing for performance over authenticity and how to reconnect with your true voice as a creator.

With practical tips on rebuilding your brand from the inside out, this episode is a wake-up call to anyone feeling disconnected in the content creation space. If you’ve ever wondered whether your personal brand still feels like you or has just become another performance, this episode is for you.

About Pk:
Pratyush has been a designer for more than 6 years. He started creating content to share his knowledge and establish a connection between design and business. He believes that knowledge grows by sharing and he wants to do just that. He is in a journey to help fellow freelancers and content creators make a profitable career.

Connect with Pk: LinkedIn | X | YouTube

If you are liking the show, please share it along! Its free.
Support the show to help us keep creating awesome content.

Support the show

To connect DM me here: https://www.instagram.com/pratyushkumar_pk/
Will be waiting to talk to you.
Cheers!

Send us a text

In this premiere episode of Mindset in the Margins, we’re unpacking a feeling so many of us quietly carry, loneliness in the hustle era. When you're posting like clockwork, growing a brand, juggling a dozen dreams, and still feel unseen... what do you do with that?

This isn't about burnout or productivity. It's about presence. In this deeply personal audio essay, I reflect on the difference between being seen and being known, the walls we build while building, and what it takes to reconnect in a world designed to distract.

If you've ever felt alone in the middle of everything, this one’s for you.

About Pk:
Pratyush has been a designer for more than 6 years. He started creating content to share his knowledge and establish a connection between design and business. He believes that knowledge grows by sharing and he wants to do just that. He is in a journey to help fellow freelancers and content creators make a profitable career.

Connect with Pk: LinkedIn | X | YouTube

If you are liking the show, please share it along! Its free.
Support the show to help us keep creating awesome content.

Support the show

To connect DM me here: https://www.instagram.com/pratyushkumar_pk/
Will be waiting to talk to you.
Cheers!

Send us a text

You’re sitting on brilliant ideas, unfinished projects, or vulnerable stories - but they never see the light of day. Sound familiar?

In this episode of The Underdog Protagonist, I dive deep into the fear, perfectionism, and self-doubt that keep us from sharing our work with the world. More importantly, I explore what it costs us when we stay silent, and what changes when we finally speak up.

Inside this episode, we'll explore:

• The real reasons we hold back
• What we lose by not sharing
• My own story of missed momentum
• How to reframe “sharing” as an act of service
• Tactical ways to share imperfectly and often

This one’s personal, honest, and a reminder that your work was never meant to be hidden.

About Pk:
Pratyush has been a designer for more than 6 years. He started creating content to share his knowledge and establish a connection between design and business. He believes that knowledge grows by sharing and he wants to do just that. He is in a journey to help fellow freelancers and content creators make a profitable career.

Connect with Pk: LinkedIn | X | YouTube

If you are liking the show, please share it along! Its free.
Support the show to help us keep creating awesome content.

Support the show

To connect DM me here: https://www.instagram.com/pratyushkumar_pk/
Will be waiting to talk to you.
Cheers!

Send us a text

After a four-month pause, I’m back behind the mic. This time, with more clarity, purpose, and truth than ever before. In this deeply personal comeback episode, I reflect on the silent reset I didn’t plan but desperately needed. It wasn’t burnout. It wasn’t quitting. It was life demanding a recalibration.

We talk about what happens when passion takes a backseat to survival, why rest isn’t weakness, and how even breaks can bring breakthroughs. This isn’t just a return, it’s a reminder: sometimes the path forward starts with stepping back.

If you’ve ever felt guilty for pausing something you love, or questioned whether you’re still “on the right track”, this episode is your permission slip to rethink what progress really looks like.

In this episode you'll know:

• The truth behind the 4-month hiatus
• How overload taught me to rebuild my system
• The mindset shift that helped me return to podcasting
• Lessons from Think Again & Atomic Habits
• Why your break might be part of your breakthrough

Let this be your reminder: passion doesn’t disappear, it waits. And when you're ready, it welcomes you back.

About Pk:
Pratyush has been a designer for almost 6 years. He started creating content to share his knowledge and establish a connection between design and business. He believes that knowledge grows by sharing and he wants to do just that. He is in a journey to help fellow freelancers and content creators make a profitable career.

Connect with Pk: LinkedIn | X | YouTube

If you are liking the show, please share it along! Its free.
Support the show to help us keep creating awesome content.

Support the show

To connect DM me here: https://www.instagram.com/pratyushkumar_pk/
Will be waiting to talk to you.
Cheers!