The Ultimate Marketing Checklist: 10 Things You Can’t Ignore

In this episode, Joe Burnich and Mike Mancini kick off a multi-part checklist series for home service pros who want more leads, more calls, and more booked jobs.

Here are the 10 action items you can start using right away:

1. Build a referral program – Reward customers for sending you new jobs.
2. Follow up on quotes and past clients – Don’t wait for the phone to ring.
3. Use lawn signs strategically – Low-cost visibility that drives real calls.
4. Ask for reviews on every job – Make it part of your process.
5. Invest in professional uniforms – Stand out instantly from competitors.
6. Use the 5-around / 10-around strategy – Market to nearby homes after every job.
7. Add a price range page to your website – Build trust and improve visibility.
8. Accept credit cards – Remove friction and close more jobs.
9. Encourage tech upsells – Increase revenue while you’re already in the home.
10. Invest in SEO and PPC – Show up multiple times on page one.

Simple strategies. Real-world results.

Subscribe for Part 2, and if this episode helped you, leave a review and share it with another contractor.

Visit Joe at: https://bigwestmarketing.com/
Or his Youtube at: https://www.youtube.com/joeburnich

Visit Mike at: https://www.mancinidigital.com/
Or his Youtube at: https://www.youtube.com/@MikeMancini