The Truth About Coaching, Agents & the Future of Real Estate | Dermot Buffini

Byron Lazine sits down with Dermot Buffini of Buffini & Company, to discuss leadership, resilience, and the coaching philosophy behind one of real estate’s most respected brands. With 25 years at the helm, Dermot shares how the company has trained 7,500 brokerages, why all their coaches are full-time salaried employees, and how emotional sobriety is the key to momentum. 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamxBAM BBQ: https://bambbq.live/ BAM Camp AZ: https://bamcamp.live/ Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate Connect with Byron Lazine: https://www.instagram.com/byronlazine/Connect with Dermot Buffini: https://www.instagram.com/curious_ceo/ Timestamps:03:51 Buffini & Company’s core beliefs and values08:51 The “referral flywheel” business vs the Zillow-Rocket “firehose’10:01 The rise of AI and trust in RE: “A trusted source is going to be more valuable than ever.”11:18 “People are drowning in information but starving for truth.”13:35 Being a professional means sometimes telling clients not to list. 14:30 Byron’s market timing data and the best time to sell16:18 Byron’s personal story: bankruptcy to business rebirth17:16 What’s the next step an agent can take right now to get into momentum?18:47 “Even a turkey can fly in a hurricane.” 19:51 Planting seeds during hard seasons and gaining market share22:07 “The best thing you can do to overcome apathy is bring meaning to your life/business.”24:36 Byron’s “contract with self” to stay disciplined and focused51:51 The shift to creating more content and building visibility———BAM PARTNERS𝐌𝐨𝐬𝐚𝐢𝐤 is the premier client experience platform, picking up where CRMs leave off, spanning search, transaction management, and client retention. It’s everything you need to showcase your value, build client loyalty and drive referrals. BAMx members now receive Mosaik as part of their membership! One-time activation fee applies. Access is limited by market: https://www.skool.com/bamx/classroom/387ce2ae?md=3f3235450b3a4b8ca93413310d85a799 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞.𝐜𝐨𝐦 puts you in control of your online presence with AI-powered tools that boost visibility, track competitors, and help you climb Google search ranks. Manage it all from one platform—and start ranking higher today → https://bit.ly/experience-resource 𝐙𝐨𝐨𝐝𝐞𝐚𝐥𝐢𝐨: Instantly connect your leads and clients with a menu of cash offers and selling solutions. Use code BAM for 15% off at zoodealio.com (Or join BAMx and get access for free! → https:​/​/www​.skool​.com​/bamx )𝐙𝐢𝐥𝐥𝐨𝐰 𝐒𝐡𝐨𝐰𝐜𝐚𝐬𝐞: Say hello to Zillow Showcase. Highlight your best to sellers and outshine competitors with its design to not exceed 10% of listings in your market. https://grow.zillow.com/showcase 𝐕𝐮𝐥𝐜𝐚𝐧𝟕: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY → https://www.vulcan7.com/bam/𝐒𝐮𝐦𝐦𝐢𝐭 𝐕𝐀 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Leverage your business with a REAL ESTATE-TRAINED Virtual Assistant → https://www.summitvasolutions.com/byronlazine-referral𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://trial.propstreampro.com/bam/ ———#ByronLazine #BAMinterview #DermotBuffini